Digital Marketing BA (Hons)

Course Overview - Digital Marketing BA (Hons)

Our BA Digital Marketing degree is a unique two-year fast-track programme that immerses you in real-world, professional advertising and marketing communications:


- Digital is the shared digital media experience between brands, users, technologies and trends.


- Marketing is how marketers add value to their brands and user experiences by fulfilling desires.


It’s a powerful mix, with industry-driven instruction in the skills you’ll need for the fast-paced digital communications sector.

You’ll be working with Digital Marketing Institute...

1 option available

Some courses vary and have tailored teaching options, select a course option below.

Course Information

Study Mode

Full-time

Duration

2 Years

Start Date

09/2025

Campus

Parkside Building Campus

Course Address
Parkside Building
Cardigan Street
Birmingham
B4 7BD

Application Details

Course Code

P647

Institution Code

B25

Points of Entry

Year 1

Entry Requirements

UCAS Tariff

120

Scottish Higher

120 UCAS tariff points from three Advanced Highers (CCC) or two Advanced Highers (CC) plus two Highers (CC)

Access to HE Diploma

Pass with 60 credits. At least 45 credits at level 3 with 30 credits at Merit or Distinction. Accepted subjects: Information, Communication Technology and Business subjects preferred but other subjects also considered.

International Baccalaureate Diploma Programme

30

Obtain a minimum of 30 points overall

Pearson BTEC Level 3 National Extended Diploma (first teaching from September 2016)

120 UCAS tariff points. Diploma accepted with one A Level or equivalent level 3 qualifications. Extended Certificate accepted with two A Levels or equivalent level 3 qualifications.

Leaving Certificate - Higher Level (Ireland) (first awarded in 2017)

Minimum of 120 UCAS tariff points, achieved in five Higher level subjects

GCSE/National 4/National 5

This course does not require evidence of GCSE qualifications.

Pearson BTEC Level 3 National Diploma (first teaching from September 2016)

120 UCAS tariff points. Diploma accepted with one A Level or equivalent level 3 qualifications. Extended Certificate accepted with two A Levels or equivalent level 3 qualifications.

Scottish Advanced Higher

120 UCAS tariff points from three Advanced Highers (CCC) or two Advanced Highers (CC) plus two Highers (CC)

Pearson BTEC Level 3 National Extended Certificate (first teaching from September 2016)

120 UCAS tariff points. Diploma accepted with one A Level or equivalent level 3 qualifications. Extended Certificate accepted with two A Levels or equivalent level 3 qualifications.

A level

B,B,B

A Level: 120 UCAS tariff points / BBB (or equivalent). AS Level: Must be in a different subject to A Levels. A maximum of four subjects will be considered.

T Level

M

Merit overall. All subjects accepted but Craft and Design and Media, Broadcast and Production preferred.

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Fees and funding

England, Northern Ireland, Scotland, Wales £11,100
EU, International £17,710

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