**Why study this course?**<br/><br/>Our four-year Marketing (including foundation year) BA (Hons) degree has a built-in foundation year (Year 0), which provides an alternative route into university if you dont have traditional qualifications or cant meet the entry requirements for a three-year undergraduate marketing degree.<br/><br/>As part of the degree, youll have the chance to work towards a professional marketing qualification from the Chartered Institute of Marketing (CIM).<br/><br/>**More about this course**<br/><br/>During your foundation degree you’ll get a broad introduction to business in a supportive environment. The foundation year is intended to boost your confidence, improve your academic skills and unlock your potential so that you’re well-equipped to continue your studies in the subsequent three years of this marketing degree.<br/><br/>You will share your foundation year with students on other foundation year courses, giving you a taste of a variety of other business-related disciplines as well as marketing.<br/><br/>Year 1, 2 and 3 are more focused on the principles and practice of marketing, as you study the same course content and modules as students studying our Marketing BA (Hons) degree.<br/><br/>With opportunities to specialise in social media, project management, customer relationship management (CRM) and more, you’ll learn to be an effective and innovative marketer capable of operating in a wide range of environments.<br/><br/>Youll graduate from the degree with the same title and award as those who studied the traditional three-year course. Following the foundation year, there is some flexibility to specialise in a different area of business should you choose to.