**Why study MA Media Management at Middlesex University?**<br/>Challenging, diverse and always evolving – this masters programme prepares aspiring media professionals to meet the challenges posed by a period of unprecedented change in the local and global media environment. There are numerous and diverse professional pathways in the creative and digital economy and this course is designed to prepare you with key sector skills such as digital media marketing, audience engagement and data analytics to ensure you succeed in the workplace.<br/><br/>Additionally, this offers a wider analytical perspective on the issues affecting media and creative industries and gives emphasis to equipping you with soft skills, new styles of leadership and an appreciation of creativity as an integral part of management practices in the field.<br/><br/>This programme combines applied and theoretical knowledge and understanding to equip you with the vital skills necessary for a successful management career in the media. Its been designed to meet the demands of media professionals by focusing on strong leadership skills, the ability to manage change and to promote innovation and creativity.<br/><br/>Youll study pedagogically innovative modules that draw on interdisciplinary strengths of diverse teaching expertise. This includes areas across media studies, the creative industries, political and digital economy, management, marketing and branding, reflecting current professional trends and academic research.