**Course details**
Study leading-edge marketing knowledge from analytics to behavioural science. From distinguished academics and industrial experts. Accredited by the Chartered Institute of Marketing (CIM), you will gain insights into the strategic decision-making in marketing and the effective techniques used to drive impacts on brands and consumer behaviour in the fast-paced business world.
Drawing from the excellent research and long-established industry connection worldwide, this varied and dynamic course helps you to become an innovative and influential global busine...
**Course details**<br/>Study leading-edge marketing knowledge from analytics to behavioural science. From distinguished academics and industrial experts. Accredited by the Chartered Institute of Marketing (CIM), you will gain insights into the strategic decision-making in marketing and the effective techniques used to drive impacts on brands and consumer behaviour in the fast-paced business world. <br/>Drawing from the excellent research and long-established industry connection worldwide, this varied and dynamic course helps you to become an innovative and influential global business thinker.<br/>This flexible curriculum links academic theory with real-world business experience including expert guest speakers and projects where you will take on business challenges. It offers plenty of opportunities to tailor your studies as your interests evolve. You have the option to complete the course in three years, add a placement year or spend a year abroad. <br/><br/>**Why Durham University?**<br/>You will be based in Durham University’s Business School, one of the UK’s longest established business schools – an inspiring and stimulating learning environment that consistently ranks highly for the quality of teaching, research and for graduate prospects.<br/>The academic team includes experienced business professionals and researchers whose work across a wide variety of disciplines informs and enriches the undergraduate curriculum, delivering practical insights and bringing you closer to the realities of the business world.<br/>Our business, marketing and management courses also offer opportunities for hands-on work placements and international study.<br/><br/>**Facilities**<br/>You’ll have access to the Business Schools modern, spacious meeting rooms and study areas. <br/>Resources include up-to-date financial information and online databases. In addition, you’ll have access to Durham University’s prestigious libraries and archives.<br/><br/>**Rankings**<br/>**3rd** for Marketing in The Complete University Guide 2024<br/>**9th** for Management in The Complete University Guide 2024<br/><br/>**Careers Opportunities**<br/>Our students graduate with a thorough understanding of management theories, marketing strategies and consumer behaviour, as well as the commercial awareness, IT and problem-solving skills that are highly valued by employers in the UK and internationally. This combination of academic knowledge and transferable skills will open up a range of career possibilities in the corporate world and beyond.<br/>Our focus on employability extends beyond the classroom. You will benefit from employability-focused events that will give you a competitive edge in the job market. From interview advice and employer talks to business-tailored careers fairs, we work with you to achieve your goals. <br/>Previous graduates have gone on to work as business managers, marketing specialists, civil servants, management consultants and business analysts working for companies such as Virgin Media, NHS England, Amazon, Barclaycard and PwC.
1 option available
Some courses vary and have tailored teaching options, select a course option below.
Course Details
Information
Study Mode
Full-time
Duration
4 Years
Start Date
29/09/2025
Campus
Durham City
29 January
Application deadline
Provider Details
Codes/info
Course Code
N511
Institution Code
D86
Points of Entry
Year 1
Not Accepted
A,A,A,A,B
Departments will normally make offers based on Advanced Highers. In the absence of 3 Advanced Highers, where these are not offered by the applicant’s school, offers comprising of Advanced Highers and Highers or a number of Highers may be made on a case by case basis. If Mathematics is not taken beyond GCSE, a grade 7, (or A) in GCSE Mathematics, or Core Mathematics grade B is essential
D:30,M:15
We require 60 credits with a minimum of 45 credits at level 3 (or equivalent). At least 30 level 3 credits at Distinction and in addition at least 15 level 3 credits at a minimum of merit. If Mathematics is not taken beyond GCSE, a grade 7, (or A) in GCSE Mathematics, or Core Mathematics grade B is essential
37
18 points (6, 6, 6) in Higher Level subjects. If Mathematics is not taken at higher level, then it is required at standard level 5. We accept Maths Analysis & Approaches, and Maths Applications & Interpretation.
DDD
If Mathematics is not taken beyond GCSE, a grade 7, (or A) in GCSE Mathematics, or Core Mathematics grade B is essential
H2,H2,H2,H2,H2
If Mathematics is not taken beyond GCSE, a grade 7, (or A) in GCSE Mathematics, or Core Mathematics grade B is essential
DDD
Grade 7 in GCSE Mathematics, or B in Core Maths if Maths not taken as an A level is essential.
A,A,A
If Mathematics is not taken beyond GCSE, a grade 7, (or A) in GCSE Mathematics, or Core Mathematics grade B is essential
D3,D3,D3
If Mathematics is not taken beyond GCSE, a grade 7, (or A) in GCSE Mathematics, or Core Mathematics grade B is essential
Not Accepted
A,A,A
If Mathematics is not taken beyond GCSE, a grade 7, (or A) in GCSE Mathematics, or Core Mathematics grade B is essential Specific subjects excluded for entry: General Studies. Information: Applicants taking Science A-levels that include a practical component will be required to take and pass this as a condition of entry. This refers only to English A Levels.
At Durham we welcome applications from students of outstanding achievement and potential from all educational backgrounds. We will consider applicants studying T level qualifications for entry to many of our courses. Where a course requires subject specific knowledge and this is not covered within the T level being studied, you may need to supplement your T level studies with a suitable qualification to meet this requirement, for example at A level. Where this is needed this will be clearly stated in our entry requirements. Detailed entry requirements can be found on individual course entries on our courses database.
Not Accepted
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Region | Costs | Academic Year | Year |
---|---|---|---|
England, Northern Ireland, Scotland, Wales, Channel Islands, Republic of Ireland | £9,535 | 2025/26 | Year 1 |
EU, International | £29,500 | 2025/26 | Year 1 |