Marketing MSc

<strong>Whether youre transitioning from another field or advancing your marketing career, Birminghams MSc Marketing builds the strategic, digital, and analytical skills employers demand - no prior marketing experience needed. Youll build knowledge across strategy, consumer behaviour and market research, then choose your pathway in Digital Marketing, International Marketing or Responsible Marketing.</strong><br/><br/><strong>What makes this course different?</strong><br/><br/>Develop your marketing expertise and the critical, analytical, communication and ethical capabilities required for a successful marketing career.<br/><br/><br/>• Block teaching approach to create a more immersive learning experience<br/><br/><br/><br/>• Specialise in digital marketing, international marketing, or responsible marketing<br/><br/><br/><br/>• Choose an optional consultancy project and apply theory to practice to demonstrate your ability and passion for a subject of interest related to your degree<br/><br/><br/><br/>• Gain practical experience in project work, enhancing your skills to manage marketing research through diverse modules and inclusive assessments.<br/><br/>