Luxury Brand Management MA

About this Course<br/>The MA in Luxury Brand Management prepares you to thrive in the fast-evolving global luxury sector. The programme is designed to blend academic insight, strategic thinking, and creative innovation with direct engagement from leading brands and professionals. It provides a global perspective on the industry, covering everything from the foundational idea of luxury to its future.<br/><br/>We are ranked 8th in the UK for research quality (Complete University Guide 2026).<br/><br/>Key Features and Distinctiveness<br/>This course is distinguished by its direct professional integration and focus on future trends:<br/>• Immersive Industry Experience: You will work on live consultancy projects with established luxury brands, providing hands-on insight into real-world challenges and strategic opportunities.<br/>• Global Perspective & Study Trips: The course includes study trips to major centers of luxury like London and Paris, offering opportunities to visit heritage maisons, flagship boutiques, and emerging luxury start-ups, while networking with international professionals.<br/>• Specialist Curriculum: Modules explore critical and contemporary topics such as:<br/>o The idea of luxury and the new luxury consumer.<br/>o Craftsmanship and innovation.<br/>o Global markets and omnichannel retail.<br/>o Sustainable and ethical luxury.<br/>o Future-proofing luxury through AI and technology.<br/>• Professional Networks: You join a vibrant community through exclusive events, seminars, and luxury networks. Previous professional input has come from distinguished contributors like Aston Martin, Bremont, Maserati, Jo Malone London, The Ritz, Rolls-Royce, The Savoy, and Lock & Co. Hatters.<br/>• Innovation and Communication: You will develop creative and digital skills through storytelling, experiential design, and strategic brand management projects. Students also have access to the courses podcast, The Thing About Luxury.<br/><br/>Career Prospects<br/>The programme directly prepares students for strategic and management roles within the global luxury market by developing expertise in branding, communications, and digital strategy. Graduates are well-suited for careers in:<br/>• Luxury Brand Management<br/>• Marketing and Integrated Communication<br/>• Digital and Omnichannel Retail<br/>• Brand Consultancy<br/>• Experiential Design and Communications Agencies<br/><br/>As a graduate from a top 20 UK university for employability*, youll be well-prepared for your next step.<br/><br/>Further Information<br/>• Award: Master of Arts (MA)<br/>• Focus: Blends academic knowledge with strategic and creative skills to address the commercial challenges of the luxury sector.<br/>• Distinctive Feature: High level of collaboration with prestigious luxury groups and distinguished brands.<br/><br/>*Complete University Guide Graduate Prospects Ranking 2026.