Product Design BA (Hons)

Take a user-centred approach to designing innovative, sustainable and forward-thinking products for volume production, including furniture, healthcare products, toys and consumer electronics.<br/><br/>Build your design skills through practical experience and industry insight. This course can help you prepare for a career in product design, user experience (UX), 3D modelling, visualisation and design management.<br/><br/><strong>Visualise and prototype:</strong> master digital and workshop tools for dynamic product creation.<br/><strong>Human-centred design:</strong> craft user-focused products inspired by real-world research and trends. <br/><strong>Design for manufacture</strong>: balance form and function for sustainable, market-ready solutions. <br/><br/><br/>* Ranked 11th for Product Design by the Guardian University Guide 2025.<br/><br/><br/><strong>Why you should study this course</strong> <br/><br/><br/>• Dive into hands-on studio learning where creativity, collaboration and expert guidance combine to help you design breakthrough products.<br/><br/><br/><br/>• Access workshops with laser cutting, rapid prototyping, CNC/robotic milling, 3D scanning, clay modelling, hack spaces and immersive studios.<br/><br/><br/><br/>• Master industry-standard digital tools including CAD modelling, rendering, graphics and animation life.<br/><br/><br/><br/>• Be inspired by our guest speaker programme, featuring talks from top industry professionals and renowned alumni.<br/><br/><br/><br/>• Expand your global outlook through collaborations with international institutions offering joint projects and study abroad options.<br/><br/><br/><br/><strong>Please visit our website for the most up-to-date information.</strong>