Product Design Bachelor of Arts (with Honours) - BA (Hons)

Take a user-centred approach to designing innovative, sustainable and forward-thinking products for volume production, including furniture, healthcare products, toys and consumer electronics.

Build your design skills through practical experience and industry insight. This course can help you prepare for a career in product design, user experience (UX), 3D modelling, visualisation, or design management.

Visualise and prototype: master digital and workshop tools for dynamic product creation.\
Human-centred design: craft user-focused products inspired by real-world research and trends.\
Design for manufacture: balance form and function for sustainable, market-ready solutions.

* Ranked 11th for Product Design by the Guardian University Guide 2025.

Why you should study this course

* Dive into hands-on studio learning where creativity, collaboration and expert guidance combine to help you design breakthrough products.

* Access workshops with 3D printing, laser cutting, CNC/robotic milling, 3D scanning, clay modelling, hack spaces and immersive studios.

* Master industry-standard digital tools including CAD modelling, rendering, graphics and animation.

* Be inspired by our guest speaker programme, featuring talks from top industry professionals and renowned alumni.

* Expand your global outlook through collaborations with international institutions offering joint projects and study abroad options.

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