Fashion Marketing (with placement year) BA (Hons)

Learn about this divergent and fast paced industry that spans multiple creative and commercial disciplines, and engages with consumers across cultures, platforms and generations.

You will explore innovative theoretical and practical approaches to marketing, communication, content creation and visual storytelling to produce creative outcomes that drive trends and inform opinion.

With an agile curriculum designed to respond to change, this course will prepare you with the skills and knowledge required to flourish in the fashion marketing industry.

You will learn to predict trends, develop strategies, understand consumers and promote brands and products. This will be supported by your expanding technical capability and practical knowledge, using our professional standard resources and equipment including CAD and Adobe suites, photographic studio and extensive workshops.

You will work on live briefs for industry clients and brands, gaining real world experience and growing your networks. Collaborative working as part of creative teams is the norm professionally, and this course provides the framework for you to collaborate independently with creatives across the institution and beyond.