Data Science & Artificial Intelligence BA/BSc

<strong>Unlock powerful insight to turn data into decisions. Learn how AI and data science can predict global trends, drive smarter analysis, and power change.</strong><br/><br/>Data doesnt mean much on its own. What matters is what you can do with it. On this BSc Data Science & Artificial Intelligence degree, youll learn how data and AI are used to answer questions, inform decisions, and solve significant challenges. Youll build the technical confidence to work with data, alongside the critical judgement needed to use it responsibly.<br/><br/>Youll work the way real data specialists do. Using large datasets and industry-relevant tools, youll analyse complex information, uncover patterns, and use machine learning to predict trends and support decision-making. Ethical thinking and clear communication are embedded throughout your course, reflecting how data and AI are used in professional practice.<br/><br/>As part of this course, you’ll:<br/>• Learn core data science and AI techniques, including machine learning, statistics, and predictive modelling<br/><br/><br/><br/>• Master industry-standard tools such as Python, SQL, R, MATLAB, and data visualisation platforms<br/><br/><br/><br/>• Investigate the ethical, legal, and social issues surrounding AI and data use<br/><br/><br/><br/>• Apply your skills to real problems through projects, case studies, live datasets, and an optional year working in industry<br/><br/><br/><br/>• Develop the confidence to communicate complex insight to both technical and non-technical audiences<br/><br/><br/><br/>Youll graduate with the skills and confidence to thrive in a huge range of data and AI roles, ready to turn insight into impact - and shape what comes next.<br/><br/><strong>Find out more</strong><br/><strong>AI: built in, not bolted on</strong><br/>On this data science degree, AI isnt an afterthought. Youll explore how AI is being integrated into business operations, from digital assistants to advanced generative AI tools such as Large Language Models (LLMs) including ChatGPT and Google Gemini. Well also cover the ethical, legal, and governance considerations essential for responsible AI use.<br/><br/><strong>Gain in-demand expertise for a thriving career</strong><br/>From day one, youll tackle authentic data tasks, building the technical expertise and transferable skills employers value - from data analysis and modelling to communication, problem-solving, and teamwork. In your final year, youll choose an optional module and complete an extended data science project, tailoring your expertise to your interests and career goals.<br/><br/>Our graduates have gone on to work with a variety of reputable companies, including Google, NHS Digital, Asda, Leeds City Council, the Open Data Institute, Capgemini, the Oakland Group, Sky, Yorkshire Building Society, Yorkshire Water, and TPP UK.<br/><br/><strong>Solve real problems</strong><br/>Go beyond the theory on this data science and AI course. Youll work with realistic datasets, take on industry-style challenges, and collaborate on projects that mirror professional practice.<br/><br/><strong>Learn where digital innovation booms</strong><br/>Based at our City Campus in Leeds, youll study in a thriving and ever-growing hub for digital, tech, and business. Youll benefit from regular guest lectures, industry events, and our extensive network of leading employers.<br/><br/><strong>Why study the BSc Data Science & Artificial Intelligence course at Leeds Beckett University?</strong><br/>• Combine data science and AI into one degree, with equal focus on building strong data skills and learning to utilise AI responsibly and ethically<br/><br/><br/><br/>• Learn to communicate insight, not just numbers, so your work confidently influences decisions, strategy, and real outcomes<br/><br/><br/><br/>• Join a student society - like the Computing and Engineering Students Community - to connect with peers who share your interests<br/><br/><br/><br/>• Tailor your learning to your ambitions - decide the direction for your final year project and select an optional module that fits your career goals<br/><br/><br/><br/>• Build industry experience through placements, internships, and a range of applied course projects in a fast-growing digital city<br/><br/>