Business Management and Digital Marketing BSc (Hons)

Build up your business acumen and become a qualified marketer to get the edge on the competition.<br/><br/>If you want to gain practical business and marketing experience and stand out from the crowd, this is the degree for you.<br/><br/>You’ll learn foundational concepts of business management alongside specialised knowledge in marketing. Youll cover marketing strategies, consumer behaviour, brand management, digital marketing techniques, and more.<br/><br/>This degree course will open the doors to a wide range of careers in the business sector and gives you the theoretical and practical knowledge you’ll need to work across a range of business areas.<br/><br/>You may find yourself wanting to become a Marketing Manager, the go-to PR person running your own agency, or even the name behind a successful brand. At ARU, we’ll help to guide you towards realising your career goals.