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Psychology and Marketing BSc (Hons)
Course Overview - Psychology and Marketing BSc (Hons)
Our four-year BSc (Hons) Psychology and Marketing course with integrated placement year will enable you to benefit from a unique mix of expert teaching, and real-world placement opportunities, which will help you to develop the skills and insight needed for a variety of careers. Psychology is a fascinating subject that aims to understand why people behave in the way that they do, by considering the complex interplay between biological, psychological, environmental, cultural, and social influences on behaviour.
Alongside this, studying marketing will allow you to understand...
Our four-year BSc (Hons) Psychology and Marketing course with integrated placement year will enable you to benefit from a unique mix of expert teaching, and real-world placement opportunities, which will help you to develop the skills and insight needed for a variety of careers. Psychology is a fascinating subject that aims to understand why people behave in the way that they do, by considering the complex interplay between biological, psychological, environmental, cultural, and social influences on behaviour. <br/><br/>Alongside this, studying marketing will allow you to understand the core concepts of marketing theory and develop skills and experience to apply them in a real-world setting. Psychology and Marketing are, therefore, an ideal combination of complementary disciplines enabling you to apply an understanding of human behaviour and cognition to a marketing context, providing insights into the consumer mind, from branding to buyer behaviour.<br/><br/>Our comprehensive curriculum delves into thought-provoking topics such as cognitive neuropsychology, strategic brand management and social psychology, and is designed to help you develop a range of transferable and practical skills to succeed within your chosen career. Graduates with this mix of skills and knowledge are well placed for careers in a variety of industries. <br/><br/>**Key course benefits:**<br/><br/><br/> - 93% of our students felt positive about the academic support provided on their course (Psychology, National Student Survey, 2024).<br/><br/><br/>- Our BSc (Hons) Psychology and Marketing course is also accredited by the leading professional marketing body, The Chartered Institute of Marketing (CIM).<br/><br/><br/>- Our recent graduates have gone on to secure work in organisations such as the BBC, HSBC, Jaguar Land Rover, local Government, PwC, private care companies, and the NHS. <br/><br/><br/>**We no longer offer a Foundation Programme. If you select Year 0 on your application form, this will be amended to Year 1 at the admissions review stage.**
Course Information
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Course Information
Course Details
Information
Study Mode
Sandwich
Duration
4 Years
Start Date
15/09/2025
Campus
Main Site
Application Details
Provider Details
Codes/info
Course Code
C8N5
Institution Code
A80
Points of Entry
Year 1
Entry Requirements
UCAS TariffNot Accepted Scottish HigherA,B,B,B,B Access to HE DiplomaD:15,M:30,P:0 Successful completion of the QAA-recognised Access Diploma with 45 credits at Level 3. You must obtain a minimum of 15 distinctions and 30 merits. Please note that we do not accept the English and Maths components within the Access qualification and you must meet the GCSE entry requirements. International Baccalaureate Diploma Programme31 28 31 points overall and must include grades 5 5 5 in three Higher Level subjects. You must also have Standard Level grade 5 in both Mathematics and English Language. OR 28 points overall, with three Higher Level subjects at 5 4 4. You must also have Standard Level grade 5 in both Maths and English Language for Contextual Offer students (more details https://www.aston.ac.uk/undergraduate/contextual-offer-aston-ready). Pearson BTEC Level 3 National Extended Diploma (first teaching from September 2016)DDD Leaving Certificate - Higher Level (Ireland) (first awarded in 2017)H3,H3,H3,H3,H4 GCSE/National 4/National 5Five GCSEs all at grade C/4 and must include Maths and English Language. Please note we do not accept Key Skills or Functional Skills in place of these. Pearson BTEC Level 3 National Diploma (first teaching from September 2016)DD With this BTEC you must also achieve a grade B in one A Level subject. For contextual offer students with this BTEC you must also achieve grades C in one A Level subjects. Scottish Advanced HigherB,B,C Pearson BTEC Level 3 National Extended Certificate (first teaching from September 2016)D With this BTEC you must also achieve grades BB in two A Level subjects. For contextual offer students with this BTEC you must also achieve grades BC in two A Level subjects. Pearson BTEC 90-Credit Diploma (QCF)DD With this BTEC you must also achieve grades BB in two A Level subjects. For contextual offer students with this BTEC you must also achieve grades BC in two A Level subjects. Pearson BTEC Level 3 National Foundation Diploma (first teaching from September 2016)D With this BTEC you must also achieve grades BB in two A Level subjects. For contextual offer students with this BTEC you must also achieve grades BC in two A Level subjects. A levelB,B,B B,C,C BBB in any three A Levels. BBC in any three A Levels plus grade B in either Core Maths or Extended Project Qualification (EPQ). BCC in any three A levels for Contextual Offer students (more details https://www.aston.ac.uk/undergraduate/contextual-offer-aston-ready). RESITS: We welcome applications from students who have tried to improve their examination grades by taking resits and the highest grades will be accepted. We treat these applications in the same way as other applications. PREDICATIONS AND ACHIEVED GRADES: Whilst the grades listed here are the entry requirements, we understand that predicted grades are only estimates, so we consider applications where predicted grades are slightly below the entry requirements if the overall application is strong. We also consider applicants who have already achieved a minimum of CCC grades at the application stage on a case-by-case basis, provided their application is strong, they have a robust academic reference, and any gaps in their academic record are explained. T LevelD We accept grade Distinction in any of the below subjects: Design, Surveying and Planning for Construction Digital Production, Design and Development Education and Childcare Building Services Engineering for Construction Onsite Construction Digital Business Services Digital Support Services Health Healthcare Science Science Welsh Baccalaureate - Advanced Skills Challenge Certificate (last awarded Summer 2024)This will accepted in place of one A Leve |
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Fees and funding
| Region | Costs | Academic Year | Year | |
|---|---|---|---|---|
| England, Northern Ireland, Scotland, Wales | £9,250 | 2024/25 | Year 1 | |
| International | £21,500 | 2024/25 | Year 1 |
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