Fashion Buying with Merchandising BA (Hons)

Develop in-depth knowledge of the buying cycle and key activities around trading, reacting to sales and managing sales promotions. The merchandising pathway focuses on the numbers behind buying a fashion range, its selection process and strategic stock management.<br/><br/>We will nurture your professional practice through personal development planning, as well as guided research and critical reasoning. We place strong emphasis on sustainability and social responsibility, ensuring that you will graduate with the tools to drive innovation at all stages of the buying process.<br/><br/>The fashion industry is evolving with the shift in fashion retailing from high street to commerce. We work alongside industry professionals to put your learning into context and will equip you with the skills and adaptability to take on the challenges of our rapidly changing industry.<br/><br/><br/>* Learn what you’ll need – including communication and an understanding of fashion business – for a career in today’s fashion and buying industries.<br/><br/><br/>* Draw upon the expertise of fashion industry insiders to build your knowledge and ready yourself for a career in merchandising, or a related role.<br/><br/><br/>* Understand the figures in fashion finance – the budgets, trading forecasts, effective sales analysis and planning.<br/><br/><br/>* Develop industry-recognised merchandising expertise through an understanding of range building, sales forecasting, critical path management and presentation skills.<br/><br/><br/>- Benefit from block teaching, where most students study one subject at a time. A simple timetable will allow you to really engage with your learning, receive regular feedback and assessments, get to know your course mates and enjoy a better study-life balance.<br/>

DMU’s goal is to help every student reach their goal, whatever that might be. It’s a leading institution in the heart of Leicester, with a 150-year history of academic excellence, industry-driven courses and a distinctive teaching approach.<br/><br/>From day one, your career is DMU’s focus. You’ll get guaranteed work experience opportunities with UK and overseas placements, internships, and personalised training. DMU has been named the UK’s Best University for Work Experience (RateMyPlacement 2024 & 2025), offering personalised careers support, industry connections, and placements with global names like Rolls-Royce and Adobe.<br/><br/>DMU is one of only a few universities where you’ll benefit from an innovative block teaching method. This means you’ll study one subject at a time, gain deeper learning and get better results. <br/><br/>DMU is situated in the heart of Leicester, a student city rich in culture, diversity and the best city in the East Midlands to live and work (Good Growth for Cities Index, 2024).