Digital Marketing Bachelor of Arts or Bachelor of Science - BA/BSc

Get the hands-on experience and strategic thinking needed to build brands, design campaigns and drive real change across digital channels.

Why study this digital marketing degree?

1. 1\. Explore a range of opportunities through live projects and client briefs\
2. Access industry-standard AR and VR facilities\
3. Gain hands-on experience by creating and delivering multi-channel digital campaigns\
4. Build strong industry connections and get support with working towards agency, in-house or self-employed digital marketing career paths \
5. This digital marketing course, with access to state-of-the-art facilities, gives you a comprehensive overview of the digital landscape and the tools to connect businesses with customers.

It prepares you for the industry by blending real-life experience with academic rigor, whether you want to work for an agency, in-house, freelance, or run your own business.

You’ll learn to plan and execute omnichannel campaigns across digital platforms, including search engines, social media, and email. Throughout your studies, you’ll focus on digital marketing concepts, technologies, and develop the skills to design, deliver, and evaluate end-to-end campaigns.

Professional accreditation: CIM

You will have the opportunity to gain professional qualifications through an Accredited Degree partnership with The Chartered Institute of Marketing (CIM). CIM qualifications are highly sought after by employers, and their content is reflected in our degrees, equipping you with the best opportunities for a successful marketing career.