Marketing and Brand Management BA (Hons)

<strong>A degree that provides you practical experiences by working on live briefs on digital market and may offer exemptions from CIM and IDM professional certificate.</strong><br/><br/>Based on essential marketing principles, our degree in marketing and brand management provides the skills and knowledge you will need to start your marketing career. Modules include consumer behaviour and culture, strategic brand management, brand communications and marketing data analytics. Work on live briefs from businesses such as the Institute of Data and Marketing, providing you with practical experience using digital simulation games.<br/><br/>Popular career options for our marketing and brand management graduates include marketing management, branding specialists, marketing research and consultancy. Recent graduates have gained positions with companies such as <strong>Google, Coca Cola and OgilvyOne.</strong><br/><br/><strong>What you should know about this course</strong><br/>• Greenwich is ranked joint 4th in London in Marketing (Complete University Guide 2026).<br/><br/><br/><br/>• Study at our beautiful Greenwich campus, a UNESCO World Heritage Site<br/><br/>