Fashion Buying with Design BA (Hons)

Dive deep into the ever-evolving world of fashion with this dynamic course, gaining a comprehensive understanding of trend analysis, design, retail management, and supply chain logistics. Youll also have the chance to collaborate with industry professionals, visit fashion companies, and engage in real-world buying experiences that will prepare you for a successful career in this exciting field.<br/><br/>Our dedicated faculty team is committed to providing you with a supportive learning environment, ensuring that you have access to the resources and guidance needed to thrive academically and professionally. You will learn how to develop your design ability, create garments and communicate your design vision through pattern-making, sewing workshops and 3D digital design.<br/><br/>We know that it is can be difficult to choose between degree programmes, so we have structured the first year to offer your design specialism in one block with another three blocks taught alongside students from the Marketing, Merchandising and Fashion Business programme. This gives you the chance to experience other course routes, and with guidance, we will help you move to one of our other subjects if another one resonates with you.

DMU’s goal is to help every student reach their goal, whatever that might be. It’s a leading institution in the heart of Leicester, with a 150-year history of academic excellence, industry-driven courses and a distinctive teaching approach.<br/><br/>From day one, your career is DMU’s focus. You’ll get guaranteed work experience opportunities with UK and overseas placements, internships, and personalised training. DMU has been named the UK’s Best University for Work Experience (RateMyPlacement 2024 & 2025), offering personalised careers support, industry connections, and placements with global names like Rolls-Royce and Adobe.<br/><br/>DMU is one of only a few universities where you’ll benefit from an innovative block teaching method. This means you’ll study one subject at a time, gain deeper learning and get better results. <br/><br/>DMU is situated in the heart of Leicester, a student city rich in culture, diversity and the best city in the East Midlands to live and work (Good Growth for Cities Index, 2024).