Business Management with Hospitality

Blend core business principles with specialised hospitality insights, exploring customer service, sustainable practices, and innovative strategies. Our Business Management with Hospitality BA covers key areas such as food, drink, and culture and contemporary business operations. You'll also gain hands-on experience through placements, internships, and industry projects, preparing you for a variety of exciting careers within the hospitality industry.ry.

Why choose this course?
• Develop the skills to generate entrepreneurial ideas and drive innovation within the hospitality industry



• Gain a competitive edge with our Professional and Academic Development Programme



• Option to spend a year working in industry, or undertake an entrepreneurship year



• Opportunities to study abroad



• Study alongside innovative companies based in Keele Business School



Prepare to become a leader in the hospitality industry with a Business Management with Hospitality degree. Hospitality is one of the largest sectors in the UK which has a broad umbrella, providing a range of diverse and exciting careers opportunities. Our modern curriculum will prepare you for your career through a blend of practical learning and hands on experience through work placement opportunities.

Learn to navigate operational challenges, understand cross-cultural influences on food and drink, and apply innovative strategies to meet evolving consumer demands. You will gain the skills needed to adapt to industry disruptions, like those posed by firms like Airbnb, with creativity and strategic thinking, amongst other skills needed to succeed in your future career.

From the second year, you will specialise, tailoring your studies to suit your interests and career aspirations. We place a strong emphasis on the purpose of business, sustainability, and ethics, ensuring you’re prepared to lead with integrity in an ever-evolving business landscape.

Practical, career-focused teaching and learning ensures that you can apply the theory you’re learning to real-world scenarios that will build your expertise and confidence. We will also get you thinking about sustainability and business ethics so when you begin work or start your own business you can be a force for good in the world.

Our built-in Professional and Academic Development Programme spans your entire degree. Designed to fully prepare you for securing a great job or starting a business, you will develop your professional skills, creativity, confidence, critical thinking and problem-solving abilities. Our aim? To ensure you graduate with clear goals and impressive experiences to show future employers or investors. You’ll benefit from Keele Business School’s strong industry connections, placement or entrepreneurship opportunities, hands-on practical experiences, and invaluable real-world insights such as through our Global Challenge Pathways.

About Keele

Keele University was established in 1949 by the former Vice-Chancellor of Oxford University. Founded to meet the needs of a changing world, Keele has always had a pioneering vision to be a different kind of university.

We excel in both teaching and research, with some of the most satisfied students in England, and research that is changing lives for the better at a regional, national and global level.

Our beautiful 600-acre campus is one of the biggest in Britain – but all the most important services and facilities are on your doorstep, with accommodation, teaching spaces, facilities including a medical centre, sports centre and pharmacy, and a range of shops, eateries and entertainment venues – including the Students’ Union – clustered around the centre.

Career focused courses, a vibrant student community and a beautiful 600-acre campus – this is Keele.

Whether you’re a passionate natural scientist, or eager to explore law, business, humanities or social sciences, our innovative courses are designed with your future in mind. Many of our courses offer a placement opportunity – just one of our initiatives that prepare you for real-world success.

Recognised for outstanding student experience and teaching quality, we were ranked a Top 10 UK university for student satisfaction across 15 subjects (National Student Survey 2025, broad-based English universities) and achieved Double Gold in the Teaching Excellence Framework (2017 and 2023).

Located in the Staffordshire countryside, but within easy reach of a bustling town, vibrant city and our noisy neighbours of Manchester and Birmingham, Keele truly offers the best of both worlds: a close-knit campus community and an exciting local area to explore.

We’d love to see you on campus soon.