Fashion Marketing BA (Hons)

**Develop expertise in marketing and advertising and gain an understanding of business and PR by exploring the fashion journey, from design to production, display and promotion.**<br/><br/>Discover how marketing can have a major impact on the popularity and reputation of fashion brands the world over, from high-street labels to those dominating the catwalks of London, Paris and New York.<br/><br/>As part of this course, you’ll:<br/><br/><br/>- Learn to predict and identify trends, and understand why these trends are important to the industry<br/><br/><br/>- Discover the techniques behind ensuring your brand gets the attention of influential bloggers and how to get your clothing into the headlines<br/><br/><br/>- Study fashion history and the effect of political changes and social movements on fashion<br/><br/><br/>- Have the opportunity to impress the public and industry by exhibiting your work at the end of your final year<br/><br/><br/>**Find out more**<br/><br/>**Real life experience**<br/>Your studies will be informed and delivered by people from all areas of the fashion industry, and you’ll work on live briefs set by real clients. You could also choose a placement year and experience a range of careers first-hand. Our placements will allow you to build your experience and contacts. Theyll also help you decide what you want to achieve when you graduate.<br/><br/>Whether you want to focus on the theory of marketing, learn more about fashion writing or discover graphic design and branding, youll be able to tailor your course to suit your career ambitions.<br/><br/>**Guest Lectures**<br/>We often run a number of guest lectures and workshops throughout the year, both on campus and in conjunction with external organisations. The INSIDE/OUT lecture series brings together some of the most exciting names from the fields of art, architecture, design, fashion, film, music, performing arts and beyond.<br/><br/>**Why study Fashion Marketing at Leeds Beckett University...**<br/>- 90% of students on BA (Hons) Fashion Marketing were positive about the availability of specialist facilities*<br/><br/><br/>- 93.8% of BA (Hons) Fashion Marketing graduates in work or further study 15 months after graduation**<br/><br/><br/>- Opportunity to take a ‘sandwich’ year – a year of paid employment in industry which will build your skills and experience<br/><br/><br/>- Close links with design and creative businesses<br/><br/><br/>- Tutors with extensive professional experience and networks<br/><br/><br/>- Study within one of the largest university arts communities in the north, with 3000 students spread across over 40 courses<br/><br/><br/>National Student Survey 2024*<br/>Percentage of respondents from this course, HESA Graduate Outcomes 21-22**

Ranked a top 10 university in the UK for course quality and careers (Uni Compare Rankings, 2026), Leeds Beckett University is committed to giving you the support and guidance you need to succeed in a career. From hands-on opportunities to cutting-edge facilities, LBU's courses are designed to provide you with the skills and knowledge that employers are looking for.<br/><br/>You'll also have access to a dedicated team of career experts who will offer you advice and opportunities for professional development while studying your course and for up to five years after graduation. Leeds Beckett's aim is to ensure you are career-ready.<br/><br/>And, if you want to live in a budget-friendly city loved by students, with a thriving cultural scene, diverse community and plenty of job opportunities, Leeds is the perfect destination. It's recently been ranked the best place to live in the North (Sunday Times, Best Places to Live 2024)!<br/><br/>Study a course that gives you a future advantage, in a city with something for everyone.