Fashion Marketing and Business Management BA (Hons)

**Why study this course?**<br/><br/>On this degree course, you’ll develop the practical and theoretical grounding you need and the management skills and contacts you need to fast-track your career. Delivered minutes from fashion-focused east London, you’ll study all aspects of fashion marketing and management – from buying and merchandising to product innovation and e-commerce.<br/><br/>**More about this course**<br/><br/>Taught in the creative heart of London, you’ll gain the practical, academic and business management skills you need for a successful career in fashion marketing. During the degree, you’ll study the key disciplines that underpin the global fashion industry, including retailing, management, marketing, e-commerce, buying, merchandising and product innovation. You’ll also be encouraged to explore your creativity and develop your own particular talents in relevant areas such as e-tailing, fashion business start-up, international retail strategy, customer relationship management and foreign languages.<br/><br/>Delivered by a committed team of fashion experts and business professionals who’ll share their years of knowledge and contacts within the industry, you’ll gain an understanding of the key principles of fashion marketing and business management. From the study of core modules including fashion concepts and systems, and the fundamentals of management, you’ll go on to develop your knowledge of more specific aspects of the field such as fashion branding and communications and global issues in fashion marketing. You’ll also take part in a hands-on fashion project in your specific area of interest, helping you develop specialist knowledge while putting the skills you’ve gained into practice.<br/><br/>While you study, you’ll be immersed in the heritage, culture, entrepreneurship and creativity that makes London the most original of the world’s fashion cities. You’ll also have the opportunity to study a business course abroad thanks to our partnership with a number of international universities, as well as develop your hands-on experience through a business work placement in the UK.

Want to experience university life in the world's greatest student city (QS 2025)? Then look no further. <br/><br/>London Metropolitan University is proud to be ranked a top 10 university for Teaching Quality (Times and Sunday Times 2024). Dedicated to preparing graduates for the ever-changing job market, their courses are modern and vocational, with an emphasis on teaching transferrable workplace skills. Whether you're an artist or an engineer, you'll receive career-relevant teaching from industry experts, with clear paths for progression. <br/><br/>You've also got the best of both worlds - a buzzing campus community, and the excitement of life in London. You can meet like-minded people at a society, by becoming part of a sports team, or engaging in volunteering.<br/><br/>Register your interest now, to unlock the experience of a lifetime at London Met.