Business and Management (Data Analytics & Digital Business) with Year Abroad BSc (Hons)

Explore technology and big data in a wider business context – and broaden your skills and experience by studying overseas – with our BSc Business and Management (Data Analytics and Digital Business) with Study Year Abroad degree.<br/><br/>This flexible, four-year course, taught by academics from Henley Business School, equips you with the expertise to develop and implement technology and data-driven solutions for business. You’ll study the underlying theories and concepts of digital business, and learn how to apply them in the real world. You’ll enrich this learning and broaden your life experience with an integrated Study Year Abroad.<br/><br/>Your core modules will cover:<br/><br/><br/>- business data analytics<br/><br/><br/>- information systems<br/><br/><br/>- business applications development<br/><br/><br/>- technology advisory practices<br/><br/><br/>- project management.<br/><br/><br/>You’ll also study the core disciplines that underpin business – including economics, psychology and sociology – and explore topics such as:<br/><br/><br/>- international strategy<br/><br/><br/>- marketing<br/><br/><br/>- organisational behaviour<br/><br/><br/>- operations<br/><br/><br/>- entrepreneurship<br/><br/><br/>- human resource management<br/><br/><br/>- accounting.<br/><br/><br/>You’ll learn through a combination of lectures, seminars, practical workshops, and self-guided study. This will provide the opportunity to discuss subject materials in an in-depth way with your lecturers and fellow students.<br/><br/>Throughout your studies, you will:<br/><br/><br/>- explore the interdisciplinary nature of business<br/><br/><br/>- apply the skills and knowledge you learn to current business problems<br/><br/><br/>- study the emerging challenges facing global markets.<br/><br/><br/>Triple-accredited status from the UK, European and US accrediting bodies (AMBA, EQUIS and AACSB).<br/><br/>In your third year, you’ll have the opportunity to continue your studies at one of our overseas partner universities.<br/><br/>We’ll help you decide where to go and for how long, guide you through the application process, and support you when you’re abroad.<br/><br/>For more information, please visit the programme page: https://www.reading.ac.uk/ready-to-study/study/subject-area/business-and-management-accounting-and-finance-ug/bsc-business-and-management-data-analytics-and-digital-business-with-study-year-abroad

There are so many reasons to choose the University of Reading in Clearing this year. Join a diverse and supportive community where lecturers will inspire you with their discoveries and guide you in making your own. Reading’s award-winning parkland campus offers the spaces and places you need to make the most of your studies and student life.<br/><br/>The University of Reading is a research-intensive university. It works with governments, international agencies, businesses, and charities to tackle some of the biggest problems facing the world today, such as climate change, heart disease, and international conflict.<br/><br/>Named The Sustainable University of The Year, 2025, this year Reading launched one of the UK's largest ever undergraduate scholarship schemes, designed to develop future Global Sustainability Leaders Scholarships. The scholarship offers £6000 per year (for up to 4 years of study) towards living expenses and will be available to apply to, for those entering Clearing and who meet the scheme's criteria. With over 150 clubs and societies, Reading knows how important life is beyond your studies too and with the student union in the heart of the campus, there's little doubt making the University of Reading your first call in Clearing will be one of the best decisions you ever made.