Available for Clearing 2024
**From clothes and technology, to food and entertainment, the products and services we buy help define our lives. And as a marketing professional, you’ll help to shape the decisions behind those all-important purchases – backed by the specialist knowledge gained from our BA (Hons) Marketing degree.**
Your studies will comprise two-thirds specialist studies in marketing and one-third broad-based business modules, spanning key topics including marketing planning and research, buyer behaviour, integrated marketing communications and data-driven marketing.
You’ll als...
**From clothes and technology, to food and entertainment, the products and services we buy help define our lives. And as a marketing professional, you’ll help to shape the decisions behind those all-important purchases – backed by the specialist knowledge gained from our BA (Hons) Marketing degree.** <br/><br/>Your studies will comprise two-thirds specialist studies in marketing and one-third broad-based business modules, spanning key topics including marketing planning and research, buyer behaviour, integrated marketing communications and data-driven marketing. <br/><br/>You’ll also be in full control of your learning journey, with opportunities in your second and final year to select from a range of optional modules such as digital marketing, business-to-business marketing and retail marketing, as well sport, fashion or music marketing. This allows you to hone your skills and knowledge in a specific area within the wider world of marketing, giving you a further edge when pursuing graduate roles. <br/><br/>You will be encouraged to undertake a work placement, study abroad or combine both. In your final year, you’ll have the option to carry out a management enquiry project or a dissertation depending on whether you completed a placement. The management enquiry project will allow for working individually to investigate a real business issue, and gaining critical practical experience. <br/><br/>The course content has been developed in partnership with industry bodies the Data and Marketing Association (DMA) and the Chartered Institute of Marketing (CIM), providing professional-level knowledge that gives you exemptions from taking some of their official qualifications. You can also enhance your industry knowledge further by gaining additional CIM and DMA qualifications alongside your studies. Our BA (Hons) Marketing degree is also covered by the prestigious Association to Advance Collegiate Schools of Business (AACSB) accreditation for Newcastle Business School. <br/><br/>Beyond this recognition, our students’ experience speaks for itself – in the National Student Survey 2020, 95% of students on the course said that they thought staff taught the course in an easy to understand way, while 93% said they’d had the right opportunities to work with other students as part of the course. <br/><br/>The University are actively seeking Professional, Statutory and Regulatory Body (PSRB) accreditations from the Chartered Institute of Marketing (CIM) and the Institute of Data and Marketing (IDM) for this programme, however these are subject to approval by the relevant accrediting body.
Joining Northumbria means joining the modern university of the year (Daily Mail University Guide, 2024), a research-rich, business-focused, professional university with a global reputation for academic excellence. Northumbria are currently ranked Gold for student outcomes and Silver for overall teaching excellence**.
Located in Newcastle, Northumbria University is home to an enormous student population of 31,170, and consequently, some of the best nightlife scenes in the country! Newcastle also has one of the lowest costs of living in the country (We Buy Any Home, 2024), so y...
Joining Northumbria means joining the modern university of the year (Daily Mail University Guide, 2024), a research-rich, business-focused, professional university with a global reputation for academic excellence. Northumbria are currently ranked Gold for student outcomes and Silver for overall teaching excellence**.<br><br>Located in Newcastle, Northumbria University is home to an enormous student population of 31,170, and consequently, some of the best nightlife scenes in the country! Newcastle also has one of the lowest costs of living in the country (We Buy Any Home, 2024), so you don't have to break the bank to have fun either!<br><br>There's truly something for everyone at Northumbria! You can make use of the fantastic facilities including the £30 million flagship Sports Central. And if exploring is more your thing? You're never far from beaches, stunning countryside and local history.<br><br>Find out more about Northumbria and get in touch today!<br><br>* (Daily Mail University Guide 2024)<br>** (Teaching Excellence Framework 2023)
Some courses vary and have tailored teaching options, select a course option below.
Course Details
Information
Study Mode
Full-time
Duration
3 Years
Start Date
23/09/2024
Campus
Main Site
Provider Details
Codes/info
Course Code
N555
Institution Code
N77
Points of Entry
Year 1
UCAS Tariff120 From a combination of acceptable Level 3 qualifications which may include: A-level, T Level, BTEC Diplomas/Extended Diplomas, Scottish and Irish Highers, Access to HE Diplomas, or the International Baccalaureate. Find out how many points your qualifications are worth by using the UCAS Tariff calculator: www.ucas.com/ucas/tariff-calculator Northumbria University is committed to supporting all individuals to achieve their ambitions. We have a range of schemes and alternative offers to make sure as many individuals as possible are given an opportunity to study at our University regardless of personal circumstances or background. To find out more, review our Northumbria Entry Requirement Essential Information page for further details www.northumbria.ac.uk/entryrequirementsinfo Subject Requirements: There are no specific subject requirements for this course. GCSE Requirements: Applicants will need Maths and English Language at minimum grade 4/C, or an equivalent. Additional Requirements: There are no additional requirements for this course. International Qualifications: We welcome applicants with a range of qualifications which may not match those shown above. If you have qualifications from outside the UK, find out what you need |
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