Public Relations and Media with a Foundation Year BA (Hons)

Study a Public Relations and Media degree with us, and you will be able to gain the skills to equip you for a successful career in this exciting field.<br/><br/>Our degree is accredited by the Chartered Institute of Public Relations and is taught by experienced industry professionals and leading academics.<br/><br/>The Foundation Year gives you an exciting introduction to Higher Education, setting you up with the skills, confidence, and knowledge that you’ll need to be successful on your undergraduate degree. It’s ideal if you need a little more support after Further Education or are returning to education after a gap.<br/><br/>You will have the chance to explore strategic communications, digital public relations practice, public relations theory, strategy, marketing and branding, business and entrepreneurship, journalism and professional development.<br/><br/>A work placement will give you first-hand experience of PR and media, and you will have the option of studying a semester abroad in Hong Kong, Singapore or the USA.<br/><br/>**Why Public Relations and Media with a Foundation Year at Swansea?**<br/>Based on our stunning Singleton Park campus, in parkland overlooking Swansea Bay on the edge of the Gower Peninsula;<br/>Media and Communication at Swansea is ranked:<br/>- 8th in the UK for Student Satisfaction (Complete University Guide 2025)<br/><br/><br/>- 8th in the UK for Student Experience (Times Good University Guide 2025)<br/><br/><br/>- 10th in the UK for Teaching Quality (Times Good University Guide 2025)<br/><br/><br/>**Your Public Relations and Media with a Foundation Year Experience**<br/>During your Foundation Year, you will learn the key skills you’ll need to make your degree a success while developing knowledge of your subject area and how it relates to the humanities and social sciences.<br/><br/>You will start the degree course in your second year, when we offer a varied and flexible degree, so you can shape your course to match your career goals as well as developing your own interests.<br/><br/>You can discover how PR is important for the success of all companies, and learn about the benefits of developing lasting relationships with other companies and professionals, including news reporters, advertisers and marketers, media practitioners and politicians.<br/><br/>You will develop creative skills to manage digital media campaigns and direct strategic, international communications, specialising in PR. You can also study distinct pathways in digital and practical media, film and journalism.<br/><br/>You will gain generic broad-based skills to specialise in further study or essential skills for the professional workplace.<br/><br/>There is the opportunity for a work placement and to spend a semester overseas, both experiences which will greatly enhance your career prospects.<br/><br/>You will have a personal tutor for any support you need.

Kickstart a bright future at Swansea University.<br/><br/>With around 300,000 residents, Swansea isn't the biggest city this side of the Severn, but she's got a big personality! Whether you like to explore the outdoors, take in a bit of culture, or anything in between, Swansea has something for everyone.<br/><br/>As a student at Swansea University, you'll benefit from a friendly, inclusive community and opportunities to gain skills that last a lifetime. Alongside first-class resources that include a mock court room, indoor athletics centre & virtual reality lab, you'll learn from leading academics, in a supportive and nurturing environment.<br/><br/>With 120 societies, 50 sports clubs and 12 months of must-see events, you’ll find plenty to keep you busy between lectures.<br/><br/>Whoever you are and whoever you want to be, you'll find yourself right at home in Swansea.