Business Management with Business Analytics BSc (Hons)

One of seven Business Management pathway options, this course merges business management with digital expertise, preparing graduates for data-driven careers. You gain a thorough training in data analysis, decision-making and real-world application from day one, exploring business management areas such as marketing and management as well as programming for data analysis; soft system analysis; and data modelling. <br/><br/>**Facilities and Specialist Equipment**<br/>- New, state-of-the-art business analytics suite to support data analytics, big-data, data mining, digital marketing, SEO and other management skills. <br/><br/><br/>- Harvard Business Publishing - international learning resources providing advanced business simulations in areas such as sustainability and digital processes.<br/><br/><br/>- Our Reuters trading room, reacting to live ‘stock-market’ data. <br/><br/><br/>- Software includes Microsoft Power BI and Vensim simulation. <br/><br/><br/>- Access to Sage, Refinitiv Workspace and the econometrics software STATA.<br/><br/><br/>**Your Student Experience**<br/>- Become adept at facilitating data-driven solutions for todays market, developing skills that give you the edge in the fast-paced digital transformation of business. <br/><br/><br/>- Benefit from a course that gives you the flexibility to change pathway option at the end of your first year.   <br/><br/><br/>- Learn from research-driven academics actively involved in consultancy work. <br/><br/><br/>- Take up opportunities for consultancy experience during the second year of the degree, assisting businesses – from start-ups to established corporations - to solve problems, up-skill and innovate. <br/><br/><br/>- Benefit from masterclasses from industry experts so you benefit from their experience and keep at the leading edge in your field. <br/><br/><br/>- Benefit from field trips to see business management and analytics in action at companies such as John Lewis, Volvo, PW Gates Logistics, Luton Recycling and RAJA Packaging.<br/>