Strategic and Digital Marketing PhD

As a research degree candidate, you’ll be supported by a supervisory team with expertise in your subject and/or research approach. Our specialisms include consumer culture and identity, digital environments, destination marketing and sustainable tourism.<br/><br/>A research degree will open the door to work in full-time research or teaching, or provide a greater understanding of professional practice. Postgraduate researchers are able to draw on a wide range of expertise from more than 50 academic staff.<br/><br/>We also provide on-going research support in the form of webinars and seminars, and encourage you to participate at our conferences.<br/><br/>Gloucestershire Business School is a member of the European Doctoral Association in Management and Business Administration (EDAMBA), alongside other internationally recognised doctoral providers. Through this membership, our doctoral researchers join a group of over 125 candidates involved in driving new knowledge and professional practice forward.<br/><br/>**Study style**<br/>There is a strong applied research focus and particular interests in: consumer culture and identity, digital environments, destination marketing and sustainable tourism. . We may also be able to offer you effective supervision for cross-disciplinary projects that link to engineering technology, computing, education and health.<br/><br/>We offer a range of further research training events, postgraduate researcher-led seminars, conferences and summer schools, which will continue your training opportunities throughout your programme. You’ll receive updates on opportunities to participate in training offered through other universities and bodies.<br/><br/>You’re also encouraged to attend national and international academic conferences in the latter stages of your research to present your ideas, and receive feedback at such events.