Digital Marketing and Advertising BA (Hons)

**Gain the skills you need for a career in advertising and digital marketing communications with a degree which may offer exemptions from from CIM and IDM marketing examinations.**<br/><br/>This degree is designed to develop your ability to identify marketing trends, understand consumer behaviour and create attention-grabbing campaigns. Modules on customer insight, brand management and social media focus on real world knowledge while briefs from the Institute of Direct and Digital Marketing and other organisations give you practical experience.<br/><br/>Our strong links with businesses provide students with the opportunity to undertake work placements. Previous students have undertaken work placements at companies such as **Microsoft, Warner Music Group and IBM.** Recent Greenwich advertising and digital marketing graduates have gone on to work at **Google, Coca Cola and OgilvyOne.**<br/><br/>**What you should know about this course**<br/><br/><br/>- We are ranked 3rd in London in Marketing (Complete University Guide 2024).<br/><br/><br/>- We are ranked joint 1st in London in Marketing for graduate prospects (Complete University Guide 2024).<br/><br/><br/>- Some of our courses may exempt you from modules of certain professional CIM or IDM qualifications, in preparation for a career in digital marketing.<br/><br/><br/>- Work placements at companies such as Microsoft, Warner Music Group and IBM.<br/><br/><br/>- Study at our beautiful Greenwich campus, a UNESCO World Heritage Site.<br/>

Ranked 4th in the UK for teaching quality (UniCompare, 2024), the University of Greenwich empowers students to live life as the main characters of their own story, discovering new talents, building skills and developing their independence as part of an inclusive and supportive community. <br/><br/>With three well-connected campuses situated across London and Kent, you’ll certainly find the right backdrop to channel your main character's energy. Together, these campuses provide the platform for a diverse and continually evolving community.<br/><br/>Most famous is Greenwich Campus. With its iconic view and cameo in Marvel's Thor, Greenwich Campus is a UNESCO World Heritage Site right on the River Thames, just a few miles from the heart of London.<br/><br/>Avery Hill Campus offers students a relaxed environment in the leafy London neighbourhood of Eltham and is only 30 minutes by train from central London. Everything is on-site and there are many students living on campus so it’s a lively place to be.<br/><br/>Medway Campus is a historic site with redbrick buildings in north Kent. Students live, work and socialise on-site. There’s a shopping centre across the road and the train to London takes 45 minutes. <br/><br/>There are hundreds of degree courses to choose from in a wide range of disciplines. Many courses offer a placement year option, giving you the chance to gain career-enhancing industry experience. There are also opportunities to earn while you study with the Student Job shop scheme. <br/><br/>Register your interest at the University of Greenwich today.