Business Analytics MSc

Our Business Analytics MSc course aims to teach you to interpret data, uncover new patterns and relationships, make predictions, and drive informed, smart business decisions.<br/><br/>Throughout this course, you should learn to:<br/><br/><br/>- develop qualitative, quantitative and data mining skills to solve business problems, as well as data visualisation skills using appropriate software and programming language.<br/><br/><br/>- learn to generate value from big data<br/><br/><br/>- apply theory to practical situations through case studies and projects from industry. <br/><br/><br/>**Why you should study this course**<br/>- Develop your mindset: nurture and strengthen your strategic thinking, communication and research capabilities to become an effective data analyst.<br/><br/><br/>- Develop specialised, practical skills in data analytics: this course integrates core management skills and knowledge, which are then developed, refined and made more specialised for working in the data analytics sector.<br/><br/><br/>- Applied, real-world teaching: a key part of the teaching approach is accessing multiple data resources, which need to be analysed and communicated to managers, to help inform evidence-based management decision-making.<br/><br/><br/>- Industry-approved software utilisation: the course uses industry-standard software to apply analytical techniques, such as Tableau, SPSS, Google Analytics and NVivo.<br/><br/><br/>- External project consultancy opportunities: there will be opportunities to engage with external consultancy projects with a real client or undertake an individual academic research dissertation. <br/><br/><br/>For more information please visit the website