Product Design Futures MSc

The Product Design Futures course at Northumbria University is highly specialised in combining the creative elements of technology, engineering, creative expression, and business entrepreneurship into industrial design. It is designed to encourage a deep understanding of how our sustainable development challenges can be addressed by applying design-for-people-and-planet theory and methodologies to smart products and services supported by emerging technologies, with particular emphasis on AI. 

On our Masters course, you’ll be encouraged to create better products, services, and business models that are needed to meet changing priorities in society. 

Our course features two focused pathways: 

1\. MA Product Design Futures specialising in designing Services for connected futures 

2\. MSc Product Design Futures specialising in designing Products for connected futures 

MA Product Design Futures is designed for graduates with backgrounds in Arts, Social Sciences (such as Business), or Design. You will collaborate across disciplines, applying artistic, social, and business-innovation expertise to drive innovation in product and manufacturing service systems. 

MSc Product Design Futures is designed for graduates with backgrounds in Engineering, Computing, or Design. You will collaborate across disciplines, applying digital and technological innovation expertise to drive innovation in smart products. 

If you have a design background, you can choose either pathway to enhance your design knowledge, processes and skills by learning and integrating emerging technology (such as AI and Digital modelling) into your practice.