Course Overview - Digital Marketing
Our BA Digital Marketing degree is a unique two-year fast-track programme that immerses you in real-world, professional advertising and marketing communications:
- Digital is the shared digital media experience between brands, users, technologies and trends.
- Marketing is how marketers add value to their brands and user experiences by fulfilling desires.
It’s a powerful mix, with industry-driven instruction in the skills you’ll need for the fast-paced digital communications sector.
You’ll be working with Digital Marketing Institute...
Our BA Digital Marketing degree is a unique two-year fast-track programme that immerses you in real-world, professional advertising and marketing communications:<br/><br/><br/>- Digital is the shared digital media experience between brands, users, technologies and trends.<br/><br/><br/>- Marketing is how marketers add value to their brands and user experiences by fulfilling desires.<br/><br/><br/>It’s a powerful mix, with industry-driven instruction in the skills you’ll need for the fast-paced digital communications sector.<br/><br/>You’ll be working with Digital Marketing Institute (DMI) certified lecturers and top agency talent to solve creative briefs, launch simulated marketing campaigns and build multiplatform experiences for brands and their customers.<br/><br/>BA Digital Marketing is employment-led, so the course teaches a practice-based, knowledge-applied approach: tutors and industry professionals work with you in classes and assignments to help you grow in your personal and professional development.