International Business with Marketing (Top-up) BA (Hons) BA (Hons) BA (Hons)

**Indicate point of entry as Year 3 when applying for this top-up degree.**<br/><br/>**Course overview**: <br/>This international business with marketing top-up course allows student with a Higher National Diploma or Foundation degree in business to study for one year and achieve an honours degree in business with a marketing focus. Marketing is at the heart of any international organisation and plays a central role in influencing consumer behaviour. You explore the fundamental values that connect people, brands, and stakeholders, looking at a range of areas such as digital marketing, brand awareness and strategic marketing.<br/><br/>Join a community of learners from over 100 different countries to develop your management knowledge in a cross-cultural context. The emphasis is on you taking control of your own learning, advancing you as a business thinker and decision maker through workshop-based, interactive and developmental activities.<br/><br/>**Top reasons to study this course**<br/>1. Real-world experience: our final-year students run Teesside Marketing Clinic offering tailored real-world consultancy services to small businesses, social enterprises, sole traders and start-ups in the Tees Valley area.<br/>2. Entrepreneurial opportunities: our students have created 500 new business start-ups through Launchpad and Microbiz – a start-up community who provide support and advice for students looking to start a new business venture.<br/>3. International community – benefit from Teesside University Business School’s great international community to develop your management knowledge in a cross-cultural context.<br/><br/>**After the course**: <br/>We provide an environment that allows you to build on and further develop the ‘extra’ practical employability characteristics that will make you more interesting to employers in the job market once you graduate.<br/><br/>Our staff use their extensive business connections to provide many and varied opportunities to engage with potential employers through fairs, guest lecture sessions, live projects and site visits. In addition we offer a series of workshops and events that ensure all students are equipped with both degree-level subject knowledge plus the practical skills that employers are looking for in new graduate recruits.<br/><br/>Our award-winning careers service works with regional and national employers to advertise graduate positions, in addition to providing post-graduation support for all Teesside University alumni.