Marketing Communications MA

Develop insights into the latest techniques of marketing communications research and practice. Youll be equipped with key knowledge and skills allowing you to meet the ever-changing industry challenges whilst influencing ethical and sustainable marketing.<br/><br/>**Why study MA Marketing Communications at BU?** <br/><br/><br/>- Develop, implement and critically evaluate marketing communications strategies, from both a theoretical and practical perspective <br/><br/><br/>- Discover new and emerging forms of marketing communications such as branded content, branded entertainment and digital storytelling <br/><br/><br/>- Develop insights into the latest techniques of marketing communications research and practice <br/><br/><br/>- Benefit from strong industry connections with relevant professional bodies in the UK <br/><br/><br/>- Gain professional qualifications through the CIM Graduate Gateway with exemptions once you’ve completed your course <br/><br/><br/>- Graduate with the skills to pursue a successful career in advertising, marketing, public relations, branding or any other marketing communications-related field. <br/><br/><br/>**Course accreditation**<br/>**Branded Content Marketing Association (BCMA)**<br/>Students can benefit from a special member rate and free access to select Branded Content Marketing Association Accreditation (BCMA) events. <br/><br/>**Chartered Institute of Public Relations (CIPR)**<br/>This course is recognised by the CIPR. Students who successfully complete the course can benefit from being fast-tracked to full professional membership grade of CIPR (MCIPR) – one year after graduation rather than two. Student members can access professional networking events (you can join five regional or sectoral groups of the CIPR). As a student member, you can also benefit from substantial membership fee savings early on in your professional career.