Cross-Cultural Communication and International Marketing MA

The International Marketing pathway is a specialism on the Cross-Cultural Communication MA. You will study international marketing and intercultural communication.<br/><br/>Newcastle University Business School (NUBS) academic staff deliver this specialist pathway. Youll gain a thorough understanding of marketing theories. Youll also learn how to apply them to real-world business challenges.<br/><br/>The Masters will equip you with relevant research techniques. Youll use these to investigate and critically analyse international marketing issues.<br/><br/>This pathway focuses on issues surrounding global communications and brand management. International marketing and international brand management employers will value this knowledge.<br/><br/>Youll have access to the Business Schools excellent facilities. NUBS partners with major corporate and social enterprises and academic institutions. These partnerships provide many opportunities for students.