User Experience Design and Innovation MA

The MA User Experience Design and Innovation programme is for those interested in creating impactful digital experiences that are both intuitive and engaging. This programme attracts applicants from diverse backgrounds who want to delve into the intricacies of user behaviour and design. It focuses on key areas such as human-centred design principles, usability testing, and the incorporation of user feedback into the design process.<br/><br/>Unlike many programmes that emphasise purely technical skills, this course provides a balanced approach that combines theoretical knowledge with practical application. Students will learn how to conduct thorough user research, develop wireframes and prototypes, and perform usability tests to refine their designs.<br/><br/>The programme also includes significant collaboration with industry partners, allowing students to work on real-world projects that address contemporary UX challenges. This hands-on experience is complemented by guest lectures from UX professionals, workshops, and seminars, providing students with a well-rounded understanding of the field.