Product Design BA (Hons)

Product design is about: <br/><br/><br/>* understanding people and society by questioning and reflecting on existing systems <br/><br/><br/>* exploring opportunities for innovative products <br/><br/><br/>Through practical experience, you will learn design research methods used at the forefront of the discipline. These will allow you to explore and understand: <br/><br/><br/>* cutting-edge materials <br/><br/><br/>* technologies <br/><br/><br/>* society <br/><br/><br/>**How we teach**<br/><br/>Our mission is to ensure that you develop your own approach to design. You will develop the skills needed to become a highly employable graduate, entrepreneur or thought leader. These include: <br/><br/><br/>* creative skills <br/><br/><br/>* technical skills <br/><br/><br/>* critical thinking <br/><br/><br/>* interpersonal skills <br/><br/><br/>We aim to produce: <br/><br/><br/>* empathetic, experimental and provocative designers with strong communication skills <br/><br/><br/>* flexible design thinkers who can explore social, economic and environmental contexts and opportunities to design original, useful and thought-provoking products <br/><br/><br/>**What you will learn**<br/><br/>Across a group of courses, you will explore making, critical thinking and designing using a variety of materials and technologies. These are informed by thought-provoking briefs. <br/><br/>You will engage with a range of contemporary issues and future challenges, including: <br/><br/><br/>* the circular economy and sustainability <br/><br/><br/>* product semantics <br/><br/><br/>* speculative design <br/><br/><br/>* the internet of things <br/><br/><br/>Design and Screen Cultures courses are integrated with your practical studio work. These provide a contextual and theoretical understanding of contemporary design. <br/><br/>**Why Edinburgh?**<br/><br/>Our lecturers and technicians are highly skilled as makers and researchers. <br/>We support our students to: <br/><br/><br/>* develop their own ways of exploring the world through design <br/><br/><br/>* understand the needs of people and the environment <br/><br/><br/>The professional skills and abilities developed in the programme prepare our graduates for a rewarding career in the creative industries. Many of our alumni are now leading practitioners.