Experiences are at the heart of this degree programme. As well as the regular guest speakers and industry visits you would expect, we work on real projects with real marketing budgets, operating as an extension of a marketing department even in the first year. Typically students are set a brief and then develop and pitch their concept. They then work within brand guidelines, sometimes appointing suppliers such as photographers or design agencies to deliver the project.
This is an exciting time to enter the marketing communication industry; advertisers have an ever-expanding...
Experiences are at the heart of this degree programme. As well as the regular guest speakers and industry visits you would expect, we work on real projects with real marketing budgets, operating as an extension of a marketing department even in the first year. Typically students are set a brief and then develop and pitch their concept. They then work within brand guidelines, sometimes appointing suppliers such as photographers or design agencies to deliver the project.<br/><br/>This is an exciting time to enter the marketing communication industry; advertisers have an ever-expanding choice of on and offline media to choose from to convey the messages they create. You will work across a wide range of digital platforms as well as traditional media as you develop and execute real campaigns as part of your programme. Culminating in a pitch to clients of a top global agency this is a very practical preparation for work in advertising and digital marketing roles.<br/><br/>As a student on the Advertising and Digital Marketing course, you will also have the opportunity to join the wider study trip to New York. The New York trip will give you the chance to network and go behind-the-scenes with advertising and marketing professionals at a range of different businesses. These usually include fashion brands, advertising agencies and financial institutions. <br/><br/>There is also the option to complete a year’s work placement to prepare you for your future career.<br/>**By studying at the University of Northampton, you can be sure that:**<br/>- You will experience student life at the University’s £330 million Waterside Campus. Come along to an Open Day and find out more.<br/><br/><br/>- At UON we guarantee a room in our Halls of Residence for all new full-time, first year students who apply and accept their room offer by June 2024 - and we wont ask for a deposit for September 2024*. <br/><br/><br/>- Students enrolling on this course at Northampton will be provided with their own brand new laptop** to keep at no additional cost. All sports clubs and societies are free to join at Northampton and every essential course text book is available via the library, meaning you won’t have to purchase copies. For more information on this visit our website (northampton.ac.uk/benefits).<br/><br/><br/>- Our expert academics teach in small groups supported with one to one assistance. Our academics and students form a tight bond, providing individualised support and guidance whilst challenging students academically.<br/><br/><br/>- Whatever your ambitions, we’re here to help you to achieve them. We’ll support you to identify the skills you’re learning during your course, find your strengths and secure practical experience so that when it comes to applying for jobs or further study you’ll feel confident in standing out from the crowd.<br/><br/><br/>**The Northampton Employment Promise**<br/>- In fact, we’re so confident in our careers and employability support that if you achieve at least a 2:2 degree and complete either our Employability Plus Gold programme or achieve a Changemaker Gold Certificate during your time studying with us, but still haven’t secured full-time employment 12 months after graduating, we will secure a three – six month paid internship for you or support you into postgraduate study.<br/><br/>✱ eligibility criteria apply. See northampton.ac.uk/student-life/accommodation/ for more information<br/>✱✱ eligibility criteria and terms and conditions apply. See northampton.ac.uk/benefits for more information
Some courses vary and have tailored teaching options, select a course option below.
Course Details
Information
Study Mode
Sandwich
Duration
4 Years
Start Date
16/09/2024
Campus
Main Site
Application deadline
Provider Details
Codes/info
Course Code
N564
Institution Code
N38
Points of Entry
Year 1, Year 2, Year 3, Year 4
A levelB,C,C UCAS Tariff112 Scottish HigherB,B,B,B Access to HE DiplomaM:30 International Baccalaureate Diploma Programme25 Pearson BTEC Level 3 National Extended Diploma (first teaching from September 2016)DMM Leaving Certificate - Higher Level (Ireland) (first awarded in 2017)H3,H3,H3,H3 Pearson BTEC Diploma (QCF)Accepted on its own at Distinction Distinction or towards tariff/grade requirements with other qualifications Pearson BTEC Extended Diploma (QCF)DMM Pearson BTEC Level 3 National Diploma (first teaching from September 2016)Accepted on its own at Distinction Distinction or towards tariff/grade requirements with other qualifications ASAccepted towards tariff requirements OCR Cambridge Technical DiplomaAccepted on its own at Distinction Distinction or towards tariff/grade requirements with other qualifications OCR Cambridge Technical Extended DiplomaDMM Scottish Advanced HigherB,C,C Individual Advanced Highers can be accepted with Scottish Highers towards tariff requirements Cambridge International Pre-U Certificate - PrincipalM2,M3,M3 Extended ProjectAccepted towards tariff/grade requirements Welsh Baccalaureate - Advanced Skills Challenge Certificate (first teaching September 2015)Accepted towards tariff/grade requirements Pearson BTEC Subsidiary Diploma (QCF)Accepted towards tariff/grade requirements Pearson BTEC Level 3 National Extended Certificate (first teaching from September 2016)Accepted towards tariff/grade requirements OCR Cambridge Technical Introductory DiplomaAccepted towards tariff/grade requirements Pearson BTEC Certificate (QCF)Accepted towards tariff requirements Pearson BTEC 90-Credit Diploma (QCF)Accepted towards tariff requirements Pearson BTEC Level 3 National Certificate (first teaching from September 2016)Accepted towards tariff requirements OCR Cambridge Technical CertificateAccepted towards tariff requirements Pearson BTEC Level 3 National Foundation Diploma (first teaching from September 2016)Accepted towards tariff requirements OCR Cambridge Technical Foundation DiplomaAccepted towards tariff requirements OCR Cambridge Technical Subsidiary DiplomaAccepted towards tariff requirements OCR Cambridge Technical Extended CertificateAccepted towards tariff/grade requirements AQA Level 3 Technical Level (720 glh)Accepted on its own at Distinction Distinction or towards tariff/grade requirements with other qualifications AQA Level 3 Technical Level (540 glh)Accepted towards tariff requirements AQA Level 3 Technical Level (1080 glh)DMM AQA Level 3 (Foundation) Technical Level (360 glh)Accepted towards tariff/grade requirements T LevelPass (C and above) |
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Region | Costs | Academic Year | Year |
---|---|---|---|
EU, England, Northern Ireland, Scotland, Wales, Channel Islands | £9,250 | 2024/25 | Year 1 |