Marketing and Spanish BA (Hons)

Merging creative thinking with strategic analysis, marketing is the vital connection between any organisation and its potential consumer base. With more marketing platforms than ever before and boundless avenues for creative communication, good marketing skills have never been more in demand or more vital to an organisation’s success. The University of Stirling’s Marketing course is ranked 2nd in the UK for Marketing (Guardian University Guide 2022). This is thanks to our research-led teaching and close ties with industry. We understand the need to prepare you for the rapidly shifting landscape of marketing in a digital age of 24/7 connectivity, whilst still exploring the timeless truths that have always underpinned the discipline. You’ll experience how marketing works in a “live” environment, deepen your understanding of what makes businesses tick, and sharpen your skills in research and communication. You’ll also have the freedom to take Marketing as a combined honours course with one of 11 other subjects – creating a tailored degree that will give you an edge in the field you’re most passionate about. Were ranked 1st in Scotland for student satisfaction in Marketing (National Student Survey 2022), and with graduates working for organisations like Adidas, the BBC and Next, Marketing at Stirling is all about ensuring you can truly be the difference in this diverse, fast-paced and infinitely-relevant arena.<br/><br/>With around 250 million French speakers and 400 million Spanish speakers on the planet, a firm grasp of both languages can open up boundless opportunities. At the University of Stirling, we specialise in teaching French and Spanish in a contemporary, global context. You’ll develop high-level written and spoken linguistic skills in both languages, as well as build an understanding of the diverse societies, literature and visual cultures that surround them. You’ll also enjoy extensive opportunities to sharpen your French and Spanish skills through our study abroad links with universities in France, Spain, Morocco, Switzerland, Canada and Latin America. To help you find the perfect professional context for your Modern Languages study, you’ll combine the course with one of several other subjects, ranging from Business Studies to Psychology. Wherever you hope your new-found knowledge of French and Spanish will lead you, we’ll pour all our energy and expert knowledge into helping you get there.