Content Creation with Professional Placement BA (Hons)

Create sharable, engaging content that makes an impact.<br/><br/>This Content Creation degree focuses on your career after graduation. On this course, you will develop your creative, technical and analytical skills, so you can produce compelling content that captures and sustains audience attention across mediums – on the platforms of today, and those of the future. <br/><br/>Spanning digital communication across disciplines, you will become a skilled storyteller able to create impactful content for the algorithms that shape our lives. <br/><br/>Working in industry-standard facilities, you’ll collaborate with your peers to work on commercial briefs to pitch creator-led campaign ideas, gaining hands-on experience of professional practice in marketing, media and digital communications - critical to making your portfolio stand out in an ever-evolving landscape.<br/><br/>Alongside the production of eye-catching content, you’ll build on your critical understanding of how campaigns work: exploring data analysis, digital production tools and how a digital brand strategy makes all the difference to today’s organisations. <br/><br/>Graduates from Falmouth’s Content Creation degree could step into future careers as digital content creators, social media producers, digital marketing specialists and strategists, ready to shape the future of the multiplatform media environment.<br/><br/>Why study this course at Falmouth?<br/>Understand how to use data and tech innovation to improve your work, using new technologies like AI and augmented reality, analysis and social campaign evaluation<br/>Develop a sophisticated understanding of multiplatform media: Graduate able to adapt to dramatic shifts in platform formats and audience behaviour<br/>Have access to industry-standard facilities, including TV and livestreaming studios, photography and video studios, post-production labs, newsrooms, plus radio, podcast and advertising studios<br/>Discover what it takes to craft compelling content, whether filming on your phone or a digital camera, for short social media content or longer form YouTube series, how to hook viewers on a livestream and the secrets to making an entertaining podcast<br/>Become a savvy social marketeer, learning how to tap into the power of trends and algorithms to increase your reach <br/>Understand legal and ethical issues to ensure you avoid the pitfalls when posting and look after those who appear in your work