
Fashion Marketing BA (Hons)
Course Overview - Fashion Marketing BA (Hons)
Become an accomplished creative with a sought-after skillset.
Fashion is one of the biggest global industries, but its impact goes beyond the economic to shape culture and society. Learn to develop and execute creative marketing strategies that will cut through the noise.
Working with real clients while you study, you’ll gain experience in PR and promotion, branding, advertising, digital and analogue content creation, visual merchandising, social media marketing and trend forecasting. You’ll collaborate with a multitude of creative talent to bring your campaigns to...
Become an accomplished creative with a sought-after skillset.<br/><br/>Fashion is one of the biggest global industries, but its impact goes beyond the economic to shape culture and society. Learn to develop and execute creative marketing strategies that will cut through the noise.<br/><br/>Working with real clients while you study, you’ll gain experience in PR and promotion, branding, advertising, digital and analogue content creation, visual merchandising, social media marketing and trend forecasting. You’ll collaborate with a multitude of creative talent to bring your campaigns to life – including fashion designers, art directors, photographers and filmmakers.<br/><br/>You will:<br/>Develop your creativity and strategic thinking for a career marketing fashion, lifestyle products or services<br/>Hone your visual and written communication skills for business and consumer audiences, using industry-standard software<br/>Access resources ranging from the latest digital software, Adobe Creative Cloud packages and Clo3D as well as Riso, laser printing and our Publications Lab <br/>Work on live projects with partners that could include brands such as Finisterre and John Lewis <br/>Collaborate with photographers, designers and creators to build an engaging portfolio <br/>Engage in projects and campaigns that embrace societal issues such as sustainability, gender, ethnicity and supply chain ethics<br/>Graduate from a course accredited by the Chartered Institute of Marketing (CIM) <br/><br/>Fashion Marketing BA(Hons) is accredited by the leading professional marketing body, The Chartered Institute of Marketing (CIM). This means students who successfully complete the full undergraduate degree are part-accredited for qualifications CIM offers professional marketing practitioners.
Course Information
1 option available
Some courses vary and have tailored teaching options, select a course option below.
Course Details
Information
Study Mode
Full-time
Duration
3 Years
Start Date
14/09/2026
Campus
Penryn Campus
Application Details
14 January
Application deadline
Provider Details
Codes/info
Course Code
W231
Institution Code
F33
Points of Entry
Year 1, Year 2, Year 3
Entry Requirements
UCAS Tariff
104
120
A typical offer is between 104 and 120 UCAS points, primarily from Level 3 equivalent qualifications, such as A levels, a BTEC Extended Diploma or a Foundation Diploma, or current, relevant experience. Grade 4 (or C) or above in GCSE English Language, or equivalent, is a minimum language requirement for all applicants. Due to the creative nature of our courses, you will be considered on your own individual merit and potential to succeed on your chosen course. Please contact the Applicant Services team for advice if you are predicted UCAS points below this range, or if you have questions about the qualifications or experience you have.
Scottish Higher
A typical offer is between 104 and 120 UCAS points
Access to HE Diploma
60 credits (with a minimum of 45 credits achieved at level 3) in a relevant subject.
International Baccalaureate Diploma Programme
24
Pearson BTEC Level 3 National Extended Diploma (first teaching from September 2016)
A typical offer is between 104 and 120 UCAS points
Leaving Certificate - Higher Level (Ireland) (first awarded in 2017)
A typical offer is between 104 and 120 UCAS points
Pearson BTEC Level 3 National Diploma (first teaching from September 2016)
Acceptable when combined with other qualifications
AS
We may consider a standalone AS in a relevant subject, if it is taken along with other A Levels and if an A Level has not been taken in the same subject. However, you will not be disadvantaged if you do not have a standalone AS subject as we will not ordinarily use them in our offers.
Scottish Advanced Higher
A typical offer is between 104 and 120 UCAS points
Cambridge International Pre-U Certificate - Principal
A typical offer is between 104 and 120 UCAS points
Extended Project
Acceptable when combined with other qualifications
Pearson BTEC Level 3 National Extended Certificate (first teaching from September 2016)
Acceptable when combined with other qualifications
Pearson BTEC Level 3 National Certificate (first teaching from September 2016)
Acceptable when combined with other qualifications
Pearson BTEC Level 3 National Foundation Diploma (first teaching from September 2016)
Acceptable when combined with other qualifications
Leaving Certificate - Ordinary Level (Ireland) (first awarded in 2017)
A typical offer is between 104 and 120 UCAS points
A level
We welcome A Levels in a wide range of subjects, especially in those relevant to the course for which you apply.
T Level
P
M
P (Pass) grade must be C or above, not D or E
Welsh Baccalaureate - Advanced Skills Challenge Certificate (last awarded Summer 2024)
a minimum of 40 UCAS tariff points, when combined with a minimum of 64 UCAS tariff points from the Supporting Qualifications
WJEC Level 3 Advanced Skills Baccalaureate Wales
a minimum of 40 UCAS tariff points, when combined with a minimum of 64 UCAS tariff points from the Supporting Qualifications
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Fees and funding
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