Media and Communications BA (Hons)

Media plays a pivotal role in shaping our society, our worldview, and our sense of self. The BA Media and Communications programme at Keele will equip you with the essential tools to critically understand, analyse, and research the media, while empowering you to harness its potential for creative communication and impactful storytelling, preparing you for a successful career in the creative industries and many related fields.<br/><br/><strong>Why choose this course?</strong><br/>• Top 15 in the UK for Graduate Employability (Uni Compare rankings, 2026)<br/><br/><br/><br/>• Access to the Media Suite – gain practical skills using film, sound and image production facilities<br/><br/><br/><br/>• Film Studies and Media at Keele is ranked Top 10 in England for student positivity* NSS 2023 (Broad-based universities) *based on overall student satisfaction, which is an average score across 27 questions asked in the NSS<br/><br/><br/><br/>• Work Placement opportunities to enhance your career prospects<br/><br/><br/><br/>• Discover diverse cultures through an International Year at a partner university across the globe<br/><br/><br/><br/>The Media and Communications degree at Keele seamlessly blends theoretical and practical elements, enabling you to explore and appreciate the vital role media plays in our rapidly changing world while simultaneously developing your creative abilities and professional portfolio. The degree equips you with valuable graduate skills across three interconnected areas: critical analysis, creative production, and professional practice.<br/><br/>Throughout the course, you’ll master the use of various visual media, film, audio, and digital formats to craft compelling narratives, communicate important ideas, and confidently express your creative voice. You’ll explore everything from storytelling and filmmaking to audience research and the intersection of media with contemporary issues like climate change and politics. With access to dedicated teaching spaces and professional filmmaking equipment, you’ll gain valuable hands-on experience. This practical training will enable you to refine your skills and build an impressive portfolio of work.<br/><br/>The programme offers flexibility, allowing you to tailor your degree with a range of optional core modules. These options enable you to broaden your understanding of various career pathways and engage directly with the world beyond Keele—whether through work placements, client-based projects, or collaborative efforts to deliver successful festivals and events.<br/><br/>This thoughtfully designed curriculum achieves the perfect balance between theoretical knowledge and practical application, providing opportunities for you to gain invaluable industry experience through placements. Media and Communications at Keele will not only prepare you for a successful career in the media industry but also equip you with the skills and knowledge to excel in a wide range of related fields.<br/><br/><strong>About Keele</strong><br/><br/>Keele University was established in 1949 by the former Vice-Chancellor of Oxford University. Founded to meet the needs of a changing world, Keele has always had a pioneering vision to be a different kind of university.<br/><br/>We excel in both teaching and research, with some of the most satisfied students in England, and research that is changing lives for the better at a regional, national and global level.<br/><br/>Our beautiful 600-acre campus is one of the biggest in Britain – but all the most important services and facilities are on your doorstep, with accommodation, teaching spaces, facilities including a medical centre, sports centre and pharmacy, and a range of shops, eateries and entertainment venues – including the Students’ Union – clustered around the centre.