Marketing and Sports Communication (with Placement Year) BSc (Hons)

<strong>Build critical skills to impact sports audiences with our hands-on sports marketing degree</strong> <br/><br/>Our hands-on sports marketing degree covers: <br/><br/>• managing sporting events <br/><br/>• sports journalism and marketing <br/><br/>• digital content creation and design <br/><br/>• AI, digital marketing, and data analytics <br/><br/>• consumer behaviour and customer insight <br/><br/>• branding and marketing strategy <br/><br/>• digital communications and ethics<br/><br/>We have worked with industry professionals to design our Marketing and Sports Communication degree. Youll develop analytical, research, communication, personal, and professional skills to help you navigate future challenges and opportunities. <br/><br/>We empower you, ensuring youre work-ready as soon as you graduate. 96% of St Marys (SMU) students are in employment, vocation, or further study within 15 months of graduation (HESA, 2024).<br/><br/><strong>International reputation</strong> <br/><br/>Our international reputation for sport allows you to gain unique insight into the industry. You can also join our excellent sports teams and use our world-class sporting facilities, such as the: <br/><br/>• Fitness and Conditioning Suite <br/><br/>• Sir Mo Farah Athletics Track <br/><br/>• Performance Hall <br/><br/>• Biomechanics Laboratory<br/><br/><strong>Study in the capitol</strong><br/><br/>Our campus is located in the leafy London borough of Richmond-upon-Thames, with access to the capital as a hub for sports journalism, marketing, and sports business. You’ll also have opportunities to explore the biggest brands in global sport, as well as iconic sports venues, such as:<br/><br/>• Wembley Stadium<br/><br/>• Wimbledon<br/><br/>• Lords Cricket Ground<br/><br/>• Allianz Stadium<br/><br/><strong>Excellent teaching and support</strong><br/><br/>You will learn from industry professionals here to aid your growth. Its no wonder were:<br/><br/>• 1st in London for Academic Support (National Student Survey (NSS), 2024)<br/><br/>• in the UKs Top 10 for Teaching Quality (The Times and The Sunday Times Good University Guide, 2025)<br/><br/><strong>Hear from our students</strong><br/><br/>Aikaterini, Marketing student – “I have always felt encouraged and fully supported”.<br/><br/><strong>Work placements: build professional experience</strong> <br/><br/>We have strong relationships with leading sports communications and marketing companies in London. You can complete work placements with them to build your skills and network.<br/><br/><strong>About the Placement Year</strong><br/><br/>A placement year enables you to undertake a year of experience in an organisation between your second and final year.<br/><br/>It will enable you to:<br/><br/><br/>- apply the knowledge and skills you gain from your course in a work setting<br/><br/><br/>- build your commercial awareness and insights into organisations and industries you might want to work in<br/><br/><br/>- develop your professional skills through company training, networking skills and confidence in the workplace<br/><br/><br/>- get some great experience for future job applications or even land a graduate job.<br/><br/><br/><strong>Support from St Mary’s every step of the way</strong><br/><br/>Securing a placement can really help you develop your job search skills and the Employability Service placement and Careers Teams can support you to find and apply for available opportunities.<br/><br/><strong>Please note:</strong> in the event that you cannot secure a placement you will be able to transfer onto the three year version of your degree programme.<br/><br/><strong>Why St Mary’s?</strong><br/><br/>You will gain skills and support to make a positive impact – for yourself and for others – through high-quality teaching, real-world experience, and a community that lifts each other up. Our campus is a London oasis – blending city energy with open green spaces to think, connect, and grow.