Marketing BSc (Hons)

Marketing is about identifying a need or problem and developing products or services that meet that need. Studying BSc Marketing at Magee in the vibrant city of Derry-Londonderry will provide you with opportunities to learn about how to get the right messages to the right audiences using the right channels – integral to business success.<br/><br/>You will learn:<br/>Core marketing and management skills required by industry.<br/>About brands and branding, principles of marketing, consumer behaviour, entrepreneurship, creativity in communications, digital marketing, strategy, global marketing and more.<br/>Transferable skills such as communication, teamwork, critical thinking and creativity.<br/>Our course will give you real world experience: Understand how to analyse an organisation, build effective brands and write compelling marketing strategies by delivering live consultancy projects.<br/>Hear from guest speakers from business and industry and get the opportunity to network.<br/>Choose a placement year to get sought after work experience on your C.V.