Digital and Social Media Marketing MSc

Course Overview - Digital and Social Media Marketing MSc

As well as covering the traditional founding concepts and theories of marketing, you will also develop knowledge in social media marketing, digital marketing, content generation, digital tracking, and data analysis. You will understand the practical side of the various marketing tools and learn the pros and cons of each for the professional marketer.

Social media marketing has transformed the way organisations around the world communicate. Social media tools and strategies have experienced the most radical change in the last few years, completely transforming the way that o...

2 options available

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Course Information

Study Mode

Full-time

Duration

12 Months

Start Date

09/2024

Campus

Unknown

Course Address
University Office
Regent Walk
King's College
Aberdeen

Application Details

Course Code

Unknown

Institution Code

D65

Points of Entry

Unknown

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