Course Overview - Marketing

What are the challenges facing the marketing industry today? What links are there between management, marketing and culture?

Modern marketing requires a global mind-set. Today’s marketers don’t just need an understanding of consumer needs, they must be able to communicate to diverse, global audiences and be sensitive to cultural and international differences. At Essex, we equip you with the skills that organisations demand in a complex global economy.

On this course, you learn how to analyse and apply marketing strategy theory to develop an understanding of organis...

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Course Information

Study Mode

Part-time

Duration

24 Months

Start Date

10/2024

Campus

Colchester Campus

Course Address
University of Essex
Wivenhoe Park
Colchester
CO4 3SQ

Application Details

Course Code

Unknown

Institution Code

E70

Points of Entry

Unknown

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Fees and funding

England, Northern Ireland, Scotland, Wales, Channel Islands, Republic of Ireland £14,300
EU, International £22,400

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