Marketing

- CIM accredited, this programme draws upon our expertise in the areas of marketing and society, consumer behaviour, services, psychology and branding


- Gain an understanding of how marketing and consumption work at the individual level, and more broadly across society


- Have the opportunity to develop your understanding of the theory of marketing, as well as a broad range of practical managerial skills and knowledge for contributing to a global economy.


- Core modules are augmented by specialist optional modules to enable you to build up a knowledge base to suit your individ... read more