Marketing with Foundation Year BA (Hons)

If you’re curious about how brands grab attention, spark conversations and build loyal communities in a digital age, this course is your launchpad. The foundation year is designed to ease you into university life, giving you the confidence and skills to succeed. You’ll explore the basics of business, communication and digital tools while sharpening your creativity and problem‑solving abilities.<br/><br/>From there, you’ll step into the full degree, where marketing theory meets hands‑on practice. You’ll experiment with social media campaigns, explore how data shapes customer insights and learn how to design strategies that balance business goals with social impact. With live projects, industry collaborations and the chance to earn a CIM Certificate in Professional Marketing, you’ll graduate with both the knowledge and the credibility to stand out.<br/><br/><br/>• Learn the fundamental principles that underpin marketing and learn to apply them in practice.<br/><br/><br/><br/>• Develop your academic and personal skills, preparing you for future studies<br/><br/><br/><br/>• Gain the confidence to progress in your academic journey<br/><br/><br/><br/><strong>Develop your skills</strong><br/>You’ll look ahead to the technologies that will affect the work of business professionals in the future and gain essential digitals skills that will help you go further in the industry, such as:<br/><br/>/ Body swap technology<br/>/ iDea Bronze Award<br/>/ Microsoft Excel, Outlook, PowerPoint, Project, Word and 365<br/>/ Generative AI<br/>/ Xero Accounting Software<br/>/ Power BI<br/><br/><strong>A degree you can trust</strong><br/>Our Marketing course is accredited by The Chartered Institute of Marketing (CIM), so you know that what you learn is aligned with industry standards.<br/><br/>This programme is also available with:<br/>• <strong>Placement Year</strong> - on the placement year option, you will not pay fees to the University and will earn a wage for the work that you do.<br/>• <strong>Study Abroad</strong> – study with one of our partner Universities for a semester or a year.<br/><br/>Find out more at www.salford.ac.uk/courses/undergraduate/marketing.<br/><br/><strong>This course is not open to international students.</strong>