Digital Marketing Bachelor of Arts (with Honours) - BA (Hons)
Course Overview - Digital Marketing Bachelor of Arts (with Honours) - BA (Hons)
Our BA Digital Marketing degree is a unique two-year fast-track programme that immerses you in real-world, professional advertising and marketing communications:
• Digital is the shared digital media experience between brands, users, technologies and trends.
• Marketing is how marketers add value to their brands and user experiences by fulfilling desires.
It’s a powerful mix, with industry-driven instruction in the skills you’ll need for the fast-paced digital communications sector.
You’ll be working with Digital Marketing...
Our BA Digital Marketing degree is a unique two-year fast-track programme that immerses you in real-world, professional advertising and marketing communications:
• Digital is the shared digital media experience between brands, users, technologies and trends.
• Marketing is how marketers add value to their brands and user experiences by fulfilling desires.
It’s a powerful mix, with industry-driven instruction in the skills you’ll need for the fast-paced digital communications sector.
You’ll be working with Digital Marketing Institute (DMI) certified lecturers and top agency talent to solve creative briefs, launch simulated marketing campaigns and build multiplatform experiences for brands and their customers.
BA Digital Marketing is employment-led, so the course teaches a practice-based, knowledge-applied approach: tutors and industry professionals work with you in classes and assignments to help you grow in your personal and professional development.
Course Information
1 option available
Some courses vary and have tailored teaching options, select a course option below.
Course Details
Information
Study Mode
Full-time
Duration
2 Years
Start Date
2027-09-01
Campus
Parkside Building
Application Details
13 January
Application deadline
Provider Details
Codes/info
Course Code
A14-D08
Institution Code
B25
Points of Entry
Year 1
Entry Requirements
A level
B,B,B
C,D,D
A Level: 120–80 UCAS Tariff points, equivalent to BBB–CDD or equivalent qualifications. AS Level: Must be in a different subject to the A Levels. A maximum of four subjects will be considered.
T Level
Typical offers vary according to individual circumstances and may be equivalent to a Merit or Pass overall grade. All subjects accepted but Craft and Design and Media, Broadcast and Production preferred.
UCAS Tariff
120.0
80.0
Scottish Higher
120-80 UCAS Tariff points, achieved from three Advanced Highers or two Advanced Highers plus two Highers
Access to HE Diploma
Pass with 60 credits. At least 45 credits at level 3 with 30 credits at Merit or Distinction. Accepted subjects: Information, Communication Technology and Business subjects preferred but other subjects also considered.
GCSE/National 4/National 5
This course does not require evidence of GCSE qualifications.
Scottish Advanced Higher
120-80 UCAS Tariff points, achieved from three Advanced Highers or two Advanced Highers plus two Highers
Pearson BTEC Level 3 National Diploma (first teaching from September 2016)
120–80 UCAS Tariff points are required. A Diploma is accepted with one A Level or equivalent Level 3 qualification, while an Extended Certificate is accepted with two A Levels or equivalent Level 3 qualifications.
International Baccalaureate Diploma Programme
Obtain 30-24 points overall
Pearson BTEC Level 3 National Extended Diploma (first teaching from September 2016)
120–80 UCAS Tariff points are required. A Diploma is accepted with one A Level or equivalent Level 3 qualification, while an Extended Certificate is accepted with two A Levels or equivalent Level 3 qualifications.
Leaving Certificate - Higher Level (Ireland) (first awarded in 2017)
120-80 UCAS Tariff points, achieved in five Higher level subjects
Pearson BTEC Level 3 National Extended Certificate (first teaching from September 2016)
120–80 UCAS Tariff points are required. A Diploma is accepted with one A Level or equivalent Level 3 qualification, while an Extended Certificate is accepted with two A Levels or equivalent Level 3 qualifications.
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Fees and funding
| Region | Costs | Academic Year | Year |
|---|---|---|---|
| England, Scotland, Northern Ireland, Wales | £15,075 | 2026/27 | Year 1 |
| International, EU | £19,630 | 2026/27 | Year 1 |
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