Digital Marketing Bachelor of Arts (with Honours) - BA (Hons)
Course Overview - Digital Marketing Bachelor of Arts (with Honours) - BA (Hons)
\*This course is subject to validation.
Learn how to plan, create, and deliver successful digital marketing campaigns. This programme equips students with the knowledge and practical skills to build effective strategies, master key marketing tactics, and develop expertise in content creation and analytics.
Gain a deep understanding of how digital marketing operates in real-world contexts. Through a combination of strategic thinking and practical workshops, students will build an understanding of how content, platforms and data work together. Test ideas, experiment ...
\*This course is subject to validation.
Learn how to plan, create, and deliver successful digital marketing campaigns. This programme equips students with the knowledge and practical skills to build effective strategies, master key marketing tactics, and develop expertise in content creation and analytics.
Gain a deep understanding of how digital marketing operates in real-world contexts. Through a combination of strategic thinking and practical workshops, students will build an understanding of how content, platforms and data work together. Test ideas, experiment with creative approaches, and develop a voice as a digital marketer.
Students will explore a wide range of core digital marketing topics, including:
setting measurable objectives; customer profiling and audience segmentation; user experience (UX) design principles; branding and brand identity; strategic planning and campaign development.
Graduate ready to work across a range of roles in marketing, communications, and digital media.
Course Information
1 option available
Some courses vary and have tailored teaching options, select a course option below.
Course Details
Information
Study Mode
Full-time
Duration
3 Years
Start Date
2027-09-01
Campus
University Centre Southend
Application Details
13 January
Application deadline
Provider Details
Codes/info
Course Code
A36-I98
Institution Code
S43
Points of Entry
Year 1
Entry Requirements
UCAS Tariff
Access to HE Diploma
offer-merit: 15.0
15 credits at Merit or above
GCSE/National 4/National 5
English Language GCSE at grade C (4) or above, OR a Level 2 equivalent such as functional skills
Search Undergraduate Courses at University Centre South Essex
Find more courses from University Centre South Essex with our undergraduate course search.
Fees and funding
| Region | Costs | Academic Year | Year |
|---|---|---|---|
| England, Scotland, Northern Ireland, Wales | £9,790 | 2026/27 | Year 1 |
| International | £17,930 | 2026/27 | Year 1 |





























































,-Bristol.jpg)












