Economics & Marketing BA (Hons)

Study with us<br/>• use key economics concepts and models to better understand real-world problems<br/>• develop excellent analytical and problem-solving skills that are highly valued by employers<br/>• gain the ability to explain complex data in simple terms to a diverse audience<br/>• Marketing is ranked 7th in the UK (Complete University Guide 2023)<br/>• Economics is ranked 5th in the UK (The Times and Sunday Times Good University Guide 2023)<br/><br/>Why this course?<br/>• Following the recent global economic crisis, economics is more important and relevant than ever. Decisions on money, banking, interest rates, taxation and government spending affect us all, with global consequences.<br/>• Economics aims to understand the activities of the different agents in the economy – consumers, producers and the government – and how they all fit together.<br/>• Our degree will give you the ability to explain complex data in simple terms to different audiences. You’ll also develop excellent mathematical, statistical and problem-solving skills.<br/>• This course will help you develop the skills for a variety of marketing and management careers. You’ll understand customer requirements, added-value products and services and the role of communications in customer satisfaction. <br/>• Winners of CIMs The Pitch (2018, 2019, 2020 & 2022) with students recognised as ‘Marketers of The Future