Hospitality and Tourism Management & Marketing Bachelor of Arts (with Honours) - BA (Hons)

Study with us\
• Marketing is ranked 1st in the Scotland (Complete University Guide 2026) \
 • Study Hospitality & Tourism Management with a focus on sustainability in the context of management, strategy, marketing, enterprise, economics and ethics\
• Work closely with local and international enterprises through sponsored consultancy projects\
• Ranked in the top 45 universities worldwide for Hospitality & Tourism Management (Shanghai Ranking’s Global Ranking of Academic Subjects 2024). \
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Why this course?\
• This course will help you develop the skills for a variety of marketing and management careers. You’ll understand customer requirements, added-value products and services and the role of communications in customer satisfaction.\
• Studying Hospitality & Tourism Management opens doors to the largest and fast-growing sector of the economy.\
• This degree will prepare you for leadership roles in this dynamic industry which generates £5 billion to the Scottish economy and creates one in 10 jobs. You’ll have the skills to manage operations and business across a range of industries including hospitality, tourism and events.\
• On graduating, you may be able to apply for membership of professional bodies such as the Institute of Hospitality, the Institute of Travel & Tourism, Tourism Society or the Royal Geographical Society. \
• Winners of CIM's The Pitch (2018, 2019, 2020, & 2022 & 2024) with students recognised as ‘Marketers of The Future'                

•Develop skills which are highly valued by graduate recruiters through our innovative Management Development Programme